When it comes to purple lipstick, we tread lightly. The look can be so striking and is quite daring for most. Actress Rooney Mara nailed the dark plum lip color, however, at the 9th Rome Film Festival while promoting her latest movie Trash. What could have been a borderline scary goth look ended up looking really pretty. The swept-back top knot completed her beauty look and gave an Audrey Hepburn vibe. The key is to keep the rest of the face neutral, so that the lip can really stand alone.
The best way to properly achieve a perfect deep berry lip is to start by priming the lips, so that the color doesn’t feather or fade. We are huge fans of Too Faced’s Lip Insurance Primer ($19). It’s also really important to pick a shade that works for you. For warmer skin tones, a red-tinted shade of purple, like MAC’s Heroine ($16), will be the most flattering and those with cooler skin tones can go for a pigmented shade of bright purple, like Urban Decay’s Venom ($22). When it comes to application, precision is key and it’s a good idea to enlist the help of a lip brush, like this one from Clinique ($17), so that the amount of lipstick that ends up on the lips can be controlled and go on flawlessly. Voilà!