Whether you need to see real-life swatches of lipsticks before you purchase one online or want an in-depth review of the latest Korean skincare craze, many beauty addicts have turned to some of the best beauty blogs at one point or another. Mastering the art of a cat eye or knowing what every ingredient in a skincare product means is serious business and it’s no wonder that some of these bloggers are making bank. These passionate beauty aficionados and their carefully curated blogs get us and our love for all things hair, makeup, skincare and nails.
Beauty bloggers are not only gurus in their own right, but are constantly serving up great beauty advice, awesome pictures (see: The Beauty Look Book) and different points of view. Sure, there are big names like Into The Gloss and The Beauty Department, but it’s the small but growing blogs from different parts of the globe that bring diversity and alternative fields of expertise (along with Pinterest-worthy snaps, of course). Here, 20 of our personal favorite beauty blogs to check out ASAP.