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Amazing: Lexi Boling Transforms into Carine Roitfeld for New Uniqlo Ad Campaign (Forum Buzz)

There’s no denying that since Carine Roitfeld‘s departure from Vogue Paris back in 2010, the iconic French figure has been everywhere. From starting her own magazine to becoming the global fashion director of Harper’s Bazaar and now, moving on to create her own clothing line for Japanese retailer Uniqlo. The campaign for her debut collection is currently being deliberated on our forums, after the editor-turned-designer tapped model Lexi Boling and legendary lensman Steven Meisel to produce the images.

Uniqlo × Carine Roitfeld Collection Lexi Boling by Steven Meisel

IMAGE: WEIBO.COM/FASHIONMODELS

Since such names were attached to the project, forum members couldn’t contain their excitement. “Love it, she looks like Carine which I imagine was the point,” acknowledged Benn98 the moment the images dropped.

“That’s so cool, I totally thought it was Carine in the first shot,” pointed out Wintergreen.

“This looks good! And I’m happy she’s doing a collaboration with Uniqlo, I’ve always loved her style, and the first looks don’t disappoint me. Can’t wait to see the rest of the collection!” praised a more than satisfied Zelda Zonk.

Also showing the images some love was Kite: “I love it when Carine styles models as herself… It’s like self obsession to the next level. These are great.”

Forum member kiseki was a fan too, adding, “Uniqlo, Lexi & Meisel, what is there not to like? I have faith for the rest of the campaign images.”

Uniqlo × Carine Roitfeld Collection Lexi Boling by Steven Meisel

IMAGE: WEIBO.COM/FASHIONMODELS

Does Carine’s new campaign do it for you? Join the conversation here.