There’s already a string of A-list personalities associated with Christian Dior, including Rihanna, Charlize Theron, Jennifer Lawrence and Marion Cotillard. Now in an attempt to boost sales even further, Dior taps actress Emilia Clarke to front its latest jewelry collection entitled Rose des Vents. Patrick Demarchelier shot the less-is-always-more images, where the Game of Thrones star poses before a clean white background wearing a crisp white shirt in one image, while she dons a black turtleneck in the second, allowing the understated diamond necklaces to shine through.
The minimalist approach wasn’t to our liking, however. “She looks good but the pictures are underwhelming. I’m just happy they didn’t over Photoshop her, she’s too beautiful for that,” said KateTheGreatest, hitting us off on a slightly positive note.
“She’s a beautiful woman and a charismatic actress, but I usually find her underwhelming, when it comes to fashion imagery. It’s not for lack of natural good looks, but more that she’s not really giving anything to the camera. There’s no spark,” echoed a disappointed tigerrouge.
Feeling the same way was mepps: “She’s beautiful, but these pics are so dull. There’s nothing about her that sells luxury. Dior always has the most random celebrities in their ads.”
Forum member gazebo wasn’t a fan, either. “The word that comes to mind is ‘nothing,’ confusing with the other ads that are coming out. I see no cohesive direction here,” he pointed out.
“It looks like random outtakes from a magazine shoot,” noted a dismayed Wolkfolk.
Are you as underwhelmed as we are? Join the conversation here.