Remember that excellent Bally's Spring 2012 print campaign we looked at together a few weeks ago?
(Of course I do. It starred Miranda Kerr, Julia Stegner,
some male models, and a bunch of goats.)
Totally. It was great.
(Where did they get the goats?)
From Switzerland. That's where Bally's comes from.
Anyway, they also shot a video.
(I don't remember a video.)
I know, that's because Bally's hadn't released it yet.
Most likely because if the photos and videos were released at the same time, it would be a single news story. This way, people like me will post two stories about Bally's, not just one.
(You could also just not post anything.)
But I have to post something. It's part of my job. People need something to read.
(They could read a book.)
No one even buys books anymore. It's way more fun to watch a fashion video.
(Yeah. That's because clothes are so pretty and models are the prettiest.)
Totally! That's their job. To be the prettiest.
(Miranda Kerr and Julia Stegner are really extremely pretty in this video.
And they look like they're having so much fun! Do you think they actually like each other?)
Maybe, but probably not. Models have a reputation for hating each other.
(That seems mean and unneccessary.)
Agreed, but we can't do anything about it.
(Yeah. Sometimes it feels like we can't do anything about anything.)
I know. But at least we're humans and not dogs. Dogs really can't make a difference.
Because their system for communicating with each other isn't as sophisticated as ours.
(The dogs in that video seem pretty happy. So do the goats.)
Yeah, but that's because they're hanging out in Switzerland. Everyone's happy in Switzerland.
That's why Bally's is such a great brand.
(Then why don't we go to Switzerland?)
We don't know anyone there and we'd probably need a work permit and there are all sorts of complications.
(Life is so hard.)
Shot by Norman Jean Roy and produced by Ronnie Cooke Newhouse and Stephen Wolstenholme of House+Holme