Macy’s Wants a Larger Slice of the Millenial Spending Pie

Seems like a sound strategy, but I’d like to offer my expert 24-year-old opinion. If you’d like to sell me clothing, here’s how you might go about it:

  • Offer complimentary laundry services.
  • Stock cat food and toilet paper near the cash registers.
  • Teach me how to do Robyn‘s “Call Your Girlfriend” dance.

Mmm, I think that’s it? Dance classes, toilet paper, and laundry are pretty much my only real needs. Apart from love and fulfillment, and if you can figure out how to sell those at a store you win America.

[via WWD]


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