Matalan’s New TV Show Makes Cheap Chic Shopping Even Easier

Matalan is just one of Britain’s most famous fast fashion chains which stocks womens, mens, childrens, and homeware ranges at incredibly low prices. Unlike the powerful Primark stores, however, Matalan tends to only have larger stores that are located just outside of town centres, as well as its online store (a must in this day and age). In a bid to attract more customers, they are rolling out a cool new marketing plan: it was announced yesterday that they are partnering with ITV and launching a new weekly online fashion TV show. 

Matalan’s Online Fashion TV Show

The new show will be aired on itv.com and Matalan.co.uk, and will be hosted by Closer magazine’s Style Editor Kat Byrne and streamed on the magazine’s website. 

Celebs in Matalan

In the past, Matalan has had the odd celebrity collaboration such as reality TV star Katie Price’s homeware range as well as quite a few famous people admitting to shopping there or simply being photographed leaving a store. The X Factor judge Tulisa famously wore a Matalan dress to the Brit Awards show (above). The point is, if Matalan is good enough for celebrities, then it’s definitely worth a visit! We’re already sure that its new TV show will twist our arms into making a purchase too. 

Images: Vince Maher 

Trending


X