Issa is one of the most sought-after shows to get a seat at during London Fashion Week, with leading top models such as Cara Delevingne or Jourdan Dunn gracing its runways. That’s without even mentioning its high profile fans, which includes the Duchess of Cambridge herself, who opted to wear the label for her engagement portrait. So, upon hearing that Issa is set to launch a more affordable collaboration with the high street giant Banana Republic, let’s just say the fashion world was a tad excited!
The capsule collection is set to include 40 key pieces from dresses to clutches, and even an updated take on Kate Middleton’s iconic blue engagement day dress, the original having sold out almost immediately.
Elle magazine recently caught up with Camilla Al-Fayed, Issa’s Chairwoman, about the forthcoming collaboration and she explained that together Issa and Banana Republic are the perfect fit, as both brands target feminine women who are effortlessly chic. Issa also wanted to create a timeless capsule collection yet still promote patterns with a universal appeal. It sounds like the perfect collection and we can’t wait to see it!
Dresses from the collection will start at an affordable £75, and hits stores on August 13. So, maybe go and camp out in line now, as that’s definitely going to be one heck of a queue.