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Bella Hadid Fronts Botkier’s Spring Campaign


Naomi Campbell¬†may not be too keen on them, but the Instagirls are definitely hot now, and they’re racking up the campaigns. The latest of this class of models to score a major spot is Bella Hadid, who fronts Botkier’s spring ads. Taking inspiration from¬†New York City’s streetwise mood, Simon Cave captured Ms. Hadid posing with a series of candy-colored pastel and neutral carryalls, including a zipper-festooned backpack and a play on the crossbody, a warm weather staple, rendered in a kind of Tiffany blue.

Plus one for team Insta. Check out the gorgeous images of Bella from the campaign below.