After hearing comments from a lot of women saying they are embarrassed to admit they love makeup, one beauty vlogger is saying screw that. YouTuber Nikkie Tutorials published a makeup tutorial last month that now has over 9 million views, in which she emphasizes the power of makeup. Nikkie wants her viewers to know that it’s OK to like doing your makeup, and that one’s love for contouring does not mean they actually hate the way they look.
“Nowadays when you say you love makeup, you either do it because you want to look good for boys because you’re insecure or you do it because you don’t love yourself,” she says. “I feel like lately, it’s almost a crime to love doing your makeup.” After getting inspired by RuPaul’s Drag Race, seeing the drag queens paint only half their faces, Nikkie decided to show the world just how fun makeup is, and that women do their makeup not because of their insecurities but for the love of transforming their faces. Still, she emphasizes that the message of the video is not about simply covering your insecurities with a little paint.
“By no means do I want to say that if you have insecurities, you should just slap makeup on, feel better and never be content with your own self. I just want people to know that makeup is fun and there are no rules to makeup and if you want to go for that super sharp contour for the day, do it! If you want to go for a red lip and crazy bold eyes, do it!”
Nikkie makes an excellent point. Though makeup can help us look different and cover up some of our flaws, it does not necessarily mean that women use makeup because they don’t like how they look. Some women just like expressing their creativity with a little eyeshadow and highlighter and there is absolutely nothing wrong with that.
Watch Nikkie Tutorials transform half her face in the video above.