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Rodeo Show Enlists Margaret Zhang for Its Spring 2015 Campaign

Photo: Margaret Zhang/Rodeo Show

Photo: Margaret Zhang/Rodeo Show

Margaret Zhang is living proof that fashion bloggers can be multidimensional and a jack of all trades, with the style maven both photographing and styling Rodeo Show’s new Spring 2015 campaign.

Photo: Margaret Zhang/Rodeo Show

Photo: Margaret Zhang/Rodeo Show

The shoot was inspired by the life of a social butterfly, including ideas of sisterhood, glamour, sophistication and a fully-booked calendar, which we’re 99.99 per cent sure Margaret can relate to.

Photo: Margaret Zhang/Rodeo Show

Photo: Margaret Zhang/Rodeo Show

Rodeo Show’s CEO, Lisa Moore, said in a news release, “We wanted to celebrate this season by collaborating with one of Australia’s favourite fashion ‘IT’ girls, and a true social butterfly.”

Photo: Getty

Photo: Getty

She continued, “Margaret’s photographic eye and styling aesthetic was the perfect fit to come on board as a creative partner for our Spring Summer campaign.”

The styling takes cues from flirty 50s, boho 70s and a contemporary Palm Springs look with a hint of sports-luxe to create a range which is both feminine and glamorous.

“When styling the range I wanted to capture a scene or story in each frame,” Margaret explained. “I loved the idea of 70s glamour hair, platform shoes and gold accent jewellery, but a much more powerful woman rather than a super girly one, which would be the obvious route with florals and lace.”

Shop the range over at Rodeo Show’s online store with prices starting from $99.