Our Instagram feeds will never be the same. The creator of @SocalityBarbie, Portland-based photographer Darby Cisneros, has revealed her true identity and announced that she’s shutting down the account.
A brilliant satire of today’s Instagram culture, Socality Barbie posted carefully curated photos alongside witty captions. The account became so popular that Cisneros was offered money for product placements and even free airfare to Iceland, which she politely turned down.
Just 22 weeks, 136 pictures and 1.3 million followers later, Socality Barbie’s time has come to an end. At first, we thought she was poking fun at Essena O’neill’s departure from social media (which we have to admit would be hilarious) but alas, Hipster Barbie is really saying goodbye.
Cisneros explained why she decided to shutter the account:
Hey guys, my name is Darby Cisneros and I am the creator of SocalityBarbie. I just wanted to introduce myself and thank all of you for enjoying this account. I started SB as a way to poke fun at all the Instagram trends that I thought were ridiculous. Never in 1 million years did I think it would receive the amount of attention that it did but because of that it has open the door to a lot of great discussions like: how we choose to present ourselves online, the insane lengths many of us go to to create the perfect Instagram life, and calling into question our authenticity and motives. It’s been a blast running this account but I believe SB’s work here is done. I will be leaving this account open for a while for people still want to look through and enjoy it. Again, thank you for following along. If anyone has any questions or just want to say hi feel free to email me at firstname.lastname@example.org #RIP (account NOT for sale)
Socality Barbie will be greatly missed but will live on forever in our hearts and screenshots.
[via The Cut]