At this point, it would be unwise for any brand to ignore the power of social media. It’s a necessary aspect of marketing, selling and communicating — especially for a lifestyle brand like Marc Jacobs, which has a strong social media presence. But it seems that the designer isn’t too keen on it.
“I am so appalled by the whole social media thing,” Jacobs told Suzy Menkes in a recently-published interview for Vogue U.K. “I don’t get it, it doesn’t appeal to me, neither does a computer, or working on a laptop.” He adds: “I am just not of that generation. I get it the allure of it, but it just doesn’t appeal to me.”
Interesting, considering both of Jacobs’ brands often use social media to boost visibility and engage with customers. Consider the brand’s “Tweet Shop,” which turned customers’ tweets into currency, allowing them to get their hands on Marc Jacobs trinkets. The shop, as Glamour U.K. pointed out, had a “social media-friendly vibe.” Beyond that, for the past two seasons, Marc by Marc Jacobs has chosen its campaign models through the #CastMeMarc Instagram contest.
For someone who is so fundamentally appalled by social media, it is also quite interesting that he would choose Kendall Jenner to walk in his show and to appear in his main label’s Spring 2015 campaign. Kendall’s modeling success is believed to have much to do with her enormous social media following and her extremely social media savvy family.
But perhaps we can chalk his flip-flopping up to the inspiration for his Fall 2015 collection, Diana Vreeland. “It’s not that she couldn’t make up her mind. She was terribly decisive. It’s just that she changed her mind a day later,” he said of the legendary editrix. “She got tired of something she was obsessed with, and I think that is what fashion is. You don’t know what you want until you see it, and then when you’ve got it you sort of want something else. That’s what keeps the whole thing going.”
There’s been a lot of debate this week on our forums about the various worldwide editions of Vogue beginning to resemble each other. Now, Vogue Mexico jumps on the Gilles Bensimon bandwagon by tapping the French and Australian Voguefavorite to shoot its newly-released March 2015 cover. The legendary French photographer captures Edita Vilkeviciute wearing head-to-toe Chanel, styled by Sarah Gore Reeves. The Lithuanian beauty makes her way through a sea of parasols, appearing remarkably polished for a trip to the beach.
The majority of us cannot help but feel unimpressed. “This is really sad. She’s such a beautiful model and here she looks awful,” GlamVal posted the moment the cover surfaced on our forums. He later returned and said, “I can’t believe this hideous angle is shot by Gilles Bensimon.” Not off to a very good start.
“I love Edita but I had higher expectations from her & Bensimon. Both can do much better than this. And I don’t like black text in combination with the peach shade,” added KateTheGreatest.
Forum member kokobombon couldn’t wrap her head around the outcome, either. “Edita + Gilles should equal an amazing cover. Instead we’ve got this, it looks like a catalog imo…so cheap looking when the clothes are so not,” she noted.
Our forums aren’t afraid to call out Photoshop disasters and Linda Evangelista’s new fashion campaign for Hudson’s Bay is the latest to come under fire. Photographed by Pamela Hanson, the modeling icon stars in the Canadian department store’s new spots for The Room, a section of the store featuring brands like Moschino, Emanuel Ungaro and Simone Rocha, which Linda sports in the ads. Rarely do we have the pleasure of seeing the 90s supermodel star in a campaign, so we’re understandably frustrated with these over-airbrushed images.
“Too much Botox. She’s beginning to look like Leona Helmsley,” declared woemwoem.
“Exactly. I think I prefer her with shorter hair. These shots are really bad,” responded Benn98 in agreement.
Also left disappointed was Wintergreen, who exclaimed, “Oh no, she’s my favorite supermodel but her face isn’t looking that good now. A year ago I still thought she looked great. I don’t know what she’s done.” We couldn’t agree more.
Forum member justaguy wasn’t afraid to voice his concern: “They need to ease up on the Photoshop and she needs to stop doing whatever it is she’s done to her face. She’s a natural beauty that doesn’t need it.”
OllieJE was willing to overlook the post-production mess, but was still left unsatisfied as he noted: “Don’t care [about] the model, just repulsed by the ugly dresses.”
Do you think airbrushing has unfortunately become the standard in fashion advertising? Share your opinion and see the rest of Linda’s recent campaign here.
Yesterday, Giuliana Rancic was pretty much dragged up and down the Internet over a few unsavory comments she made about Zendaya’s locs at the Oscars. During a broadcast of E! Fashion Police, she quipped that the 18-year-old pop singer’s hair looked like it smelled of patchouli oil and weed. Her words caused an uproar, launching about a million blog posts, tweets and a beautifully worded response from Zendaya on why the comments were insensitive, not only to Zendaya, but to black women and men who wear their hair in locs.
Late Monday night, Giuliana tweeted quite a half-assed apology, which made people even more upset, but it looks like the TV host was saving her real apology for later. Giuliana made an on-air statement about her words yesterday, and from what we can see, it seems she’s learned a valuable lesson.
“I want to apologize for a comment that I made on last night’s Fashion Police about Zendaya’s hair,” she said somberly. “I do understand that something I said last night did cross the line. I just want everyone to know I didn’t intend to hurt anybody, but I’ve learned it is not my intent that matters, it’s the result. And the result is that people are offended, including Zendaya, and that is not OK. Therefore, I want to say to Zendaya and anyone else out there that I have hurt that I am so, so sincerely sorry. This really has been a learning experience for me — I’ve learned a lot today, and this incident has taught me to be a lot more aware of clichés and stereotypes, how much damage they can do, and that I am responsible, as we all are, to not perpetuate them further.”
Well, we’ve got about a billion emoji hand claps for Giuliana. This is how you issue a sincere apology. Situations like these are often tricky. Hair, for many black people, is so fraught with politics and painful history that it is sometimes difficult for others to realize when they are contributing to the problem. It is admirable that Giuliana came forward to not only admit her mistake, but demonstrate that she’s learned something in the process. Brava and beautifully done!
Sydney-raised model, photographer and 4th and Bleeker blogger, Alexandra Spencer, has teamed up with California-based sock enthusiasts Stance to put together a collection full of them south-of-the-border feels.
According to Alexandra’s blog, she and the Stance team first chatted about a potential collaboration over a mai tai in Hawaii. She told them, “I’d like to make a collection of socks about things you might find in a gas station, south of the border,” and, without hesitation, they quickly got collaborating. (more…)
Our girl Rebel Wilson took home the Rising Star award at the 2015 ELLE Style Awards at London’s Sky Gardens on Tuesday, February 24, and, let us tell you, her stardom isn’t the only thing that’s rising. The 29-year-old Australian joker showed us just how serious she is about her new-and-improved classier image in a red-and-pink colourblocked frock.
The Sydney-born actress, best known for her role as “Fat Amy” in genre-bending musical comedy Pitch Perfect, recently enlisted Cate Blanchett’s stylist, Elizabeth Stewart, in a bid to “class up” her image. If this wardrobe choice is anything to go by, we think the new style direction is working a treat.
Rebel wore a red fit-and-flare dress from size 14-24 retailer Eloquii, with a contrasting pink panel on the upper layer of the dress. Her softly curled blonde waves and black pointed-toe pumps worked in a feminine sophistication that we’re loving on Rebel. We wouldn’t have predicted it, but the polished look suits her! (more…)