With the launch date of Elle Australia slated for September, the magazine has found an editor in Justine Cullen of Shop Til You Drop.
Cullen has been praised for steering Shop Til You Drop to the position of Australia’s highest selling fashion magazine, and has been rumoured as a favourite for the Elle position for months. Among those considered for the coveted role were ex-Vogue editor Kirstie Clements, UK Glamour’s Jo Elvin and Gourmet Traveller’s Anthea Louvas.
In contrast, Cullen has never before worked on a luxury title, but considering a lack of receptiveness to digital media is said to be one of the reasons Clements was ditched by Vogue, industry experience is far from the only factor at play. Throw in the recent demise of the poorly-performing Grazia and the entry of 10 Magazine onto the scene, and fresh blood is looking like a major asset.
Elle Australia will launch as a joint venture between Hearst Magazines International and Bauer Media Group, which acquired ACP last year and also publishes Harper’s Bazaar, Cosmopolitan and Madison. As the glossiest jewel in Bauer’s crown, Elle will face stiff competition from Vogue, InStyle and Marie Claire.
Dove Canada, longtime advocates of "real beauty," have taken their campaign against Photoshop to a whole new level of borderline hacktivism.
The whoelsome skin care company that practically raised your grandparents has sneakily rolled out a Photoshop Action (a kind of plug-in) that reverts edited images back to their original, un-airbrushed state. Dove Canada made the action available online through various channels (like Reddit) and while the downloadable file promised to beautify images by adding "a fake skin glow" with a single click, in reality it reverted the photo back to its original state, while adding a banner that says: "Don’t manipulate our perceptions of Real Beauty." Here's a screenshot of the original post, as it first appeared on Reddit and caught by Twirlit.com:
The false claim to "give skin a beautiful glow while hiding all the imperfections" basically makes this plug-in malware no? In a statement and video explaining the action (which you can view below), Dove Canada says the goal of the Photoshop file was to target art directors, graphic designers and photo retouchers — that is, those responsible for manipulating images — in an effort to "put a stop to the negative beauty messages we send and receive every day via our social networks."
For the past decade, the company has been fighting against the media’s unrealistic and overly idealized portrayals of women with their "Campaign for Real Beauty," a crusade first conceived by the Toronto branch of Ogilvy & Mather. As part of its latest stunt, Dove and Ogilvy is also launching a larger social campaign called #DovePositiveChange, which includes a new Facebook app called "Ad Makeover" allowing Canadian women to replace negative ads on the social networking site with "words of affirmation." This from the same company (Unilever) that sells Ax body spray, the manly-man scent that attracts all those super hot femmebots in its commercials.
Sure, the Photoshop plug-in is a throwaway stunt, but maybe Dove should begin practicing what it preaches before doling out "words of affirmation."
I'm sorry, were you under the impression that you could get out of this post without watching a Tina Turner music video? Here's "What's Love Got To Do With It," which was filmed in 1984. The orange lipstick (and really, the whole beauty look, even including that intense spiky bleached pseudo-mohawk) became an iconic Tina thing, and you can see for yourself how it's referenced in the cover above.
Please: more talented, smiling, non-white, non-teenagers looking phenomenal on the covers of fashion magazines!
It's snowing big wet snowflakes in New York City, but the worst of winter is probably behind us. Even though it's cold and wet, at least it's March. It can't be February again for a whole year, knock on wood. Over the coming weeks, spring's gonna come creeping and Elle France is all over it. Featuring Hungarian model Eniko Mihalik sunning herself on the kind of blue-watered beach I can only dream of dreaming about in my dreams, the glossy's March 2013 cover is almost excessively summery: there's a giant turquoise statement necklace, sparkling sapphire eyes, wind-blown salty waves and sun-soaked bronzed skin. Is your imagination sipping a mai tai yet?
Elle France was working so hard to produce the ultimate representation of the perfect summer, they forgot to dress the model in clothes. So many details to remember when you're running a fashion magazine! No matter, they just ran the picture as is (they were like, "After all, ve are French, topless beaches and provocative nudity are our thing!") but airbrushed out Eniko's nipple. They superimposed her now-alien body part with text that hilariously reads, "Summer body right away!" Yes, I've heard about the wonders of Photoshop but never thought I could wear it to the beach.
On another part of the cover, the glossy included some tiny font which identifies Eniko by name and adds these descriptors: "sublime" and "natural." Which would be true, Elle France, if you hadn't airbrushed off her nipple! Nipple nipple nipple. If you're gonna run a photo of a topless woman on the cover of your publication, have the chutzpah to show her nipple. Otherwise, go find a bikini top.
There’s no better feeling than buying a new pair of skyscraping heels and then dancing the night away in them. Well, that’s until you've been dancing for just that little bit too long and you feel like your feet have been set on fire. We've all been there! Even worse than that is the dreaded walk home, when you physically can’t walk in your shoes any more. So, what’s better than stupidly deciding to walk the pavements barefoot? Foldable ballerinas, of course!
The foldable ballerina is far from being a new concept to anybody these days, as they've been around for quite some time, but we've just so happened to stumble upon a particularly great stockist that we had to share with you, the British company, Butterfly Twists.
Not only do they stock the typical formal black ballerina that could easily be put on at the end of the night as to match most outfits but they also offer cool seasonal collections too. For S/S 13 they’re set to launch in on trend neons, pastels and prints with prices ranging between £19.99 and £24.99. Or, if you’re after something a bit more quirky, try on their British flag Jacqui flats, £30 for size.
Butterfly Twists even has your summer holidays covered with their foldable flip flops for around £15. Or, if you’re anything like us, your summer walks in the park when you've decided to wear your new pair of wedges, and then halfway around you've realised that you really can’t walk in them. The perfect situation for a pair of foldable flip flops, wouldn't you agree?
Each pair folds up to fit into the smallest of handbags, and believe us you’ll be eternally grateful to rest those dancing feet in something comfortable come the end of your night on the tiles!