Forget dancing shoes, this season Mulberry‘s cutting a rug barefooted, or at least Cressida Bonas is. The British actress (and Prince Harry’s former boo) has been tapped to star in the brand’s latest campaign, alongside actor Freddie Fox.
A shoeless Bonas enters at the foot of a grass-laden staircase, dancing her way upstairs and through the halls of a Clerkenwell, London courthouse until she finally comes upon a Mulberry bag, which she leaves with before bumping into the hunky Mr. Fox on her way out. The Ivana Bobic-directed short is the first of Mulberry’s From England with Love series, choreographed by Martin Joyce. If you get the sudden itch to shop any of the pieces you see in the video (and why wouldn’t you?) Mulberry’s got a special edit to help you get the look.
Watch the video above and tell us if it doesn’t make you want to just up and cut a rug right now.
While there is still quite a long way to go in terms of diversity in advertising, there are brands dedicated to making real strides in order to recognize the many faces of beauty. Diversity goes far beyond the bounds of ethnicity or race and Clean & Clear is making an important statement by tapping a transgender teen to front its latest campaign.
Jazz Jennings is a 14-year-old trans activist, author and soon-to-be TV star appearing in a TLC docuseries about her life called All that Jazz. For Clean & Clear, Jazz is featured in a video for the campaign, in which she discusses her struggles growing up as a transgender child. “I was a girl trapped in a boy’s body. Growing up has been quite a struggle, being transgender, especially in middle school,” she explains. “I basically kept to myself, but this year I decided to make a change, and put myself out there to make new friends. For the first time, I invited girls over to the house. I started hanging out more… I’m just having fun being one of the girls.”
Clean & Clear’s “See the Real Me” campaign invites girls to tell their own stories via social media and participate in the discussion with the hashtag #SeetheRealMe. Watch Jazz in a video for the campaign below. (more…)
Heidi Klum has taken up Elle Macpherson’s torch, launching her line of branded lingerie with Bendon. Pour one out for Elle Macpherson Intimates, but save some to sip in celebration of Heidi’s new Heidi Klum Intimates line. Inspired by the Moulin Rouge and St. Tropez, Heidi’s first crop of flirty skivvies certainly does the brand justice. Take your pick of lacy lingerie rendered in silks, satins, loungewear and sleepwear. Heidi’s line will also offer lingerie options for nursing mothers. “I am a mother of 4 children, so I genuinely understand the importance of finding the right lingerie,” she said in a statement. “I want women everywhere to feel sexy, empowered and confident in my collection, every time they wear it.”
Images: Shelsey Ambrosi via Vancouver Fashion Week
With Paris Fashion Week all wrapped up, the runways in other parts of the world are just starting to kick off. So swap your six-inch heels for fancy flats and grab a Trenta from Starbucks stat — the runway fun continues in Canada.
Vancouver Fashion Week, which runs from March 16 to March 22, sees more than 25,000 show-goers packing the Queen Elizabeth Plaza each season. And while the shows take place in Western Canada, the 50 featured designers are as global as they come, hailing from the U.K., Europe, South America, Asia and more.
Some of the designers to watch include Peruvian Noe Bernacelli (whose pieces have already hit the pages of Vogue, #NBD), South Korean streetwear luxury designer Hong Kiyoung and Oregon-raised Kate Miles, who at 15 years old is already attracting the attention of fashion editors and giving other designers a run for their money.
Fashion designer Marc Jacobs is launching a new fragrance this June that will be sold exclusively at Sephora locations in the U.S. and Marc Jacobs boutiques before becoming globally available in July. The scent is based around the gardenia flower, which was also the main note in Jacobs’ debut fragrance over a decade ago.
Despite being a heavy hitter in fashion, having a successful cosmetics line, and being in the scent business for so long, Jacobs remains passionate about it, telling WWD, “Every time I go to an airport or open a magazine [and see one], I think, ‘Wow, I’m a real designer. I have a perfume.'”
The floral scent was created in collaboration with Jean-Claude Delville and features gardenia as the heart of the fragrance, green top notes and a musky finish. The graphic bottle is adorned with black and white striping — which happens to be Sephora’s brand colors — and will retail for $70 to $90, and $28 for the rollerball.
Jennifer Lawrence and Marion Cotillard are about to have some company now that Christian Dior‘s added a new celebrity to its roster of ambassadors. The French fashion house has nabbed Rihanna to star in its Secret Garden print and film campaigns, shot by Steven Klein at Versailles.
Rihanna’s been having a pretty good week. She was just named the most streamed female artist on Spotify by male and female users (beating out even the likes of Beyoncé). The U.K. Daily Star notes that RiRi is the first black woman to serve as the face of Dior, which is actually crazy, but you know — better late than never.
Images of Rihanna allegedly shooting the campaign have leaked on Facebook, picturing the singer in a silver sequined turtleneck dress. We can’t wait to see the campaign in full and are thrilled that Dior is finally adding a little diversity to its roster of spokespeople.