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Calm Down, Juicy Couture Isn’t Folding

Image: Getty Images

Image: Getty Images

Last week, it was reported that Juicy Couture, the brand whose baby tees and velour tracksuits were everywhere in the early aughts, was closing down. It was billed as the end of an era, and the amount of tribute stories of celebrities wearing their pastel-colored sweatsuits quickly shot up. But while everyone is saying their adieus, Juicy Couture is, well…not. 

The label told Vogue U.K. that there are currently no plans to shutter Juicy Couture entirely, they're just doing a little spring cleaning now that they've got a new owner. "As part of Authentic Brands Group's comprehensive strategy to expand the Juicy Couture brand globally and re-energize the brand in the U.S., the existing Juicy Couture stores in the U.S. are being phased out," they said. "These stores were opened under the previous owner of the brand and are no longer representative of the Juicy Couture brand today and our vision for the brand's future. We plan to open new concept U.S. stores in new locations in 2015."

These new stores promise to be in "key, high-traffic locations" throughout the country. Juicy Couture maintains that the label is thriving and although they are shutting down a few retail locations, they're confident that collaborations with Movado, Swimwear Anywhere, Steve Madden, Contour and more will help make up for any lost revenue. 

So, if you were lamenting the loss of your favorite brand when you were a teenager–stop right now because it sounds like Juicy Couture ain't going anywhere.

The Buzz Forum Buzz The Buzz

Nicolas Ghesquière’s Debut Louis Vuitton Ads Are Here! (Forum Buzz)

As our forums reported and discussed a few months back, Nicolas Ghesquière’s first ads for Louis Vuitton were to be captured by three different photographers. For his debut collection for the French fashion house, Ghesquière enlisted the expertise of Bruce Weber, Annie Leibovitz and Juergen Teller to lens the Fall 2014 campaign. The designer also tapped four "contemporary heroines," Freja Beha Erichsen, Jean Campbell, Liya Kebede and Charlotte Gainsbourg.

Ad Campaign Louis Vuitton Fall 2014

IMAGE CREDIT: WWD.COM VIA TFS FORUMS


Ad Campaign Louis Vuitton Fall 2014

IMAGE CREDIT: WWD.COM VIA TFS FORUMS

Earlier today, WWD gave readers an exclusive first look at the campaign and members of our forums are weighing in on the first set of images. "Yes! Finally! I've been so waiting for this and the result doesn't disappoint, just amazing! Loving all the pictures posted so far and they actually look like part of one campaign which was a big concern for me since they were using three different photographers…can't wait for more! So exciting!" enthused Lee MG Tisci.

"That shot of Freja by Juergen is breathtaking," wrote LagerfeldBoy.

Another impressed member was burbuja8910: "Nice campaign, I can't believe that Nicolas used 3 different photographers."

"I could cry this is AMAZING!! Ugh! My eyes have been starving for this for ages! # photographers, all gorgeous images…ugh this made my morning," exclaims maxlinden.

Not everyone was in the same frame of mind, though. Forum member Thefrenchy wrote, "That's probably going to be an unpopular opinion but, I'm not sure how I feel about this…I feel like it's a bit lacking so far, and would make a super cool editorial (Freja's shot is fantastic) but not an actual campaign — only Charlotte's shot is selling me something here…Looking forward to seeing more."

Are you a fan of the campaign? Check out the thread for more images and share your opinion here.

The Buzz Latest News

Sportsgirl to Stop Using Angora Fur After Influx of Customer Complaints

Sportsgirl-Angora-5

It's been a crazy 48 hours for Australian fashion chain Sportsgirl after customers found out it makes select clothing with angora fur. Derived from angora rabbits in China that are subject to torture during the horrific process, this fur is heavily frowned upon and Sportsgirl has really felt the backlash as a result. Over the past couple of days, the retailer has had an influx of customer complaints on its Facebook page and many existing customers have declared they'll be boycotting the brand for good. With its reputation on the line, Sportsgirl has quickly responded to complaints by telling Facebook 'likers' (we imagine they've lost a few over the past couple of days) that it plans to stop using angora fur as of October 1 this year.

Sportsgirl reportedly told PETA that its angora was sourced from reputable companies in “ethical harvesting situations” and that it sent company representatives to witness the rabbit shearing process. However, PETA told News Limited  that “there is simply no such thing as humanely produced angora from China" and that suppliers, like Sportsgirl, can  "mislead their customers" on purpose.

And for many customers, October isn't nearly soon enough for this to be stopped, with some insinuating that Sportsgirl would rather jeopardise the company's dignity than risk its impressive profit margin. Facebook user Bronte Watson commented on the thread asking, "Why wait until October?! You make me sick, and I will not shop in your stores again."

Another user, Truly Scrumptious also expressed her thoughts onto the lengthy thread of comments. "We all know full well that you are looking to sell the rest of your Angora stock by October and therefore not lose money," she wrote. Over 2,000 Facebook users 'like' Sportsgirl's Facebook status.

PETA is also less than happy with Sportsgirl's efforts to rectify the issue and has posted a graphic image of the fur being "ripped" from the rabbits' bodies on its Facebook page. The post is addressed to Sportsgirl and reads, "Waiting until October to remove angora wool from your shelves says you care more about MONEY than RABBITS."

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The Buzz Latest News

Summer Lovin’ in Virginia Johnson Swimsuits

Virginia Johnson swimwear.

Recently, I showed off some of Waiwah’s sleek and sophisticated swim things, but for those of you looking for more of a fun and flirty vibe this beach season, I feel obliged to draw your attention to Virginia Johnson’s colourful collection. It also helps that I recently caught wind of a 30% reduction, so I’m passing on the good news to top up my karma levels.

So, where do we begin with Virginia Johnson for those who aren’t familiar? First of all, she’s not the same saucy doctor played by Lizzy Caplan in Masters of Sex. This Virginia Johnson is a famous textile designer specializing in colourful prints that are stocked by the likes of Barneys, Liberty and Holt Renfrew. Based in Toronto, she frequently collaborates with big-name brands, but also sells pieces out of her online store. That’s where you can find these three gems.

The swimsuits come in at $108.50 (with the current sale) and the bikini rings in at $94.50, but like much of the inventory, they are 100% made in Canada. Combine that with the fact that all three swimsuits are irrefutably adorable and you've got yourself a stylish steal that’s the be-all and end-all of those summer nights.

Images via Virginia Johnson

Runway News The Buzz

The Countdown is on for Aje’s Spring 2014 Exotic Safari Collection

Aje SS14/15

Remember how amazing the Aje MBFWA show was? It had everyone talking. Now the countdown is on until the pieces we all drooled over in April can get into our hot little hands. To remind you of the brilliance, think safari with a luxe twist, using embellishments and adornments mixed in with natural raw fabrics like khaki leather.

Aje's muse for the collection was Osa Johnson, a 20th century American Explorer, so we're not surprised that the range tapped into a jungle-like aesthetic. A game-changer of her time who travelled to continents far and wide discovering tribes and wildlife was the perfect inspiration, staying true to the label's signature style of high fashion balanced with coastal influences.

The highly-anticipated collection by Aje's design duo, Adrian Norris and Edwina Robinson, will tempt us slowly over the next few months, with the pieces dropping over August, September and October. The luxurious pieces manage to blend tough and feminine like no other, and we suggest you waste no time jumping straight onto the webstore come August. Something's telling us they won't last long.

We've pulled our favourite looks from the first delivery, but be sure to carefully allocate an Aje budget for each drop. We don't want you missing out on a second of the three consecutive months of greatness.

 

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See The First Image of Lupita Nyong’o for Lancôme Paris

Since Lupita Nyong'o was announced as a Lancôme ambassador, we've been patiently waiting for the first images of her campaign to surface. One of our eagle-eyed forum members, JoCaderone got his hands on an image from the campaign and, as expected, it's pretty much devoid of any flaw, real or imagined. What do you expect from the world's most beautiful woman?

Lupita Nyong'o pictured in Lancome's foundation ad

Image: Lancome

Here, Nyong'o poses for Lancôme's Tient Idole Ultra 24H foundation, which is available in 28 shades including Lupita's. 

We don't think Lupita has ever taken a bad picture, so why would she start with her big debut for Lancôme? Needless to say, the actress looks stunning and the rich rosy brown tones of her skin are made even more beautiful by the fact that her pores haven't been completely erased in retouching. 

It's a gorgeous ad, and we're swooning, OK?

Tell us what you think about Lupita's latest in the comments, or head over to our forum to join the discussion.

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