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New Loves and Old Favorites at TIFF’s Essentials Lounge

Essentials

September is a truly magical time in Toronto. It can be a little hectic, exhausting and stressful, but those beads of sweat just add to the enchantment, making your face glow with an air of mystical sparkle. Or so I like to tell myself during the Toronto International Film Festival.

If you can put up with crowds, lineups and copious cocktails, then TIFF is the best possible opportunity for you to stargaze and check out some amazing films before they get released to the general masses. But if, like me, you need a little help navigating your way through the festival, then EGPR’s annual TIFF Essentials Lounge has again come to the rescue with a selection of the best products to get red carpet ready (and, more importantly, recovered). You see, each year, the savvy publicists at EGPR invite select media to stock up on essential items that will help them through the week. Hence the name, the Essentials Lounge – it just makes sense right?

This year, the haul exceeded all expectations with skincare sessions provided by Elizabeth Grant (and delivered by Elizabeth Grant’s granddaughter no less); hair by Aveda, with national creative director and celebrity stylist, Kristjan Hayden, providing consultations, styling and expert tips; makeup by Hard Candy’s well-armed glam squad; tootsies primped and cradled by Micro Pedi and Sorel; eyelashes by Winks Boutique; and silhouettes shaped by Calvin Klein underwear.

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London Fashion Week Introduces the Somerset House Pop Up

We can’t believe that London Fashion Week kicks off again next week! It seems like only yesterday that we were dashing from show to show, but we’re definitely not complaining about the return of our favourite bi-annual fashion event.

lfw-21

To add to our pre-Fashion Week excitement, Somerset House (the central hub for Fashion Week) is set to hosting its very own store. The pop up shop will include gorgeous pieces from some pretty cool Fashion Insiders, which includes Bella Freud, Markus Lupfer and Zoe Jordan. The interior of the shop has been designed by set designer Robert Storey, so you can expect a trip through its doors to be almost as exciting as pilfering through its fashionable offerings.

Design and merchandise aside, the pop up will also play host to fashionable interviews, guest appearances, musical performances (we can’t wait to see which leading artists will be playing) and more excitingly, flash sales. Unfortunately, you’ll only be able to enter the shop during London fashion Week if you’re a ticket holder. 

London Fashion Week starts September 13, so be sure to check out all of our real-time coverage right here.

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Phillip Lim For Target Pop Up: Not For The Claustrophobic

image: Neil Rasmus/BFAnyc.com

image: Neil Rasmus/BFAnyc.com

Without a doubt, the most hotly anticipated happening on day one of New York Fashion Week was an exhibit and shopping event held in celebration of the 3.1 Phillip Lim for Target collaboration. As luck would have it, I was invited to check out Target's latest beauty offerings an hour before the show — and boy was I glad I did.

photo 1

For starters, I've long been a fan of Pixi. Over a decade ago they were stocked at Henri Bendel before going to Sephora. Then, abruptly, they were nowhere to be found aside from their London store. Fast forward a few years and they've slashed their prices and landed at Target. They're one of the retailer's best beauty brands (beeline for their pencils) and as you can tell from the image above the collection is ample.

photo 2

Following the beauty event, at 7 p.m. on the dot, all of the beauty editor and bloggers were escorted to the main shopping event — no checking in or waiting in line to get in (trust me, the line to get into this event was not one you wanted to be on!). For better or worse, I was too busy playing with makeup to realize everyone had already left so I ran to catch up, only to land in the wrong elevator and ultimately following the wrong PR person into the green room where Solange and Jessica Alba were hanging out… I've made worse mistakes! They both looked gorgeous and relaxed in head-to-toe Phillip Lim for Target (Solange in a blazer and leopard piece and Alba in one of the graphic comic tops).

photo 3

I then made my way into the event which was already packed with people just a few minutes into the three-hour frame (see rack above at about 7:15 p.m.). Shoppers were literally grabbing as much as their arms could carry — bags and men's shoes were particularly popular. I spotted the baby blue pants I was hoping to snag (the one and only pair in my size!), grabbed them and proceeded to wait 45 minutes to pay. It's not for nothing that the crowd of editors and notables (I spotted Sonia Kashuk and Katie Lee Joel with about a half dozen pieces each) were clamoring for pieces. The prices are very low (lower than H&M designer collaborations) and the quality is impressive (I still, years later, wear pieces from the Alexander McQueen and Zac Posen collaborations).

photo 4

It wasn't all shopping, however. While one side of the room was lined with racks, the other was broadcasting the longest interactive cinemagraph ever made. Designed to reflect the collection's day to night quality, when you followed the various spots projected, you saw a montage that went from pajamas to party dresses via images from shoots in Dallas, Toronto, Chicago and Miami.

Set your alarms and shop this collection early on September 15 — not for nothing were hundreds (a thousand?) editors, bloggers and celebrities stocking up by the truckload.

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5 Minutes with Mr. Gif, IMG’s Fashion Week Collaborator: ‘Everyone Needs GIFs’

Five Minutes on G-Chat with IMG Models Collaborator Mr. Gif: ‘Everyone Needs GIFs’

According to its website and everything else the Internet knows about the NYC-based artist collective, Mr. GIF is the joint effort of two men named Jimmy Repeat and Mark Portillo. But when I asked, over Gchat, which of the two I was speaking with, my correspondent told me, very enigmatically, that he* had no idea what I was talking about. 

"I don't know who that is. This is Mr. Gif," he said, before passing along his cell phone number (for me to use later tonight, if I need help crashing the Tumblr party). 

Along with several other popular blogs tapped to collaborate with select designers, Mr. Gif has just released its contribution to Tumblr's NYFW initiative: a GIF series showcasing IMG's newcomer crop of models. 

I spoke with one of them or both of them (or possibly an impersonator?) earlier this afternoon, about what it's like to do offbeat art projects for big corporate brands and whether or not the GIF is forever**. 

theFashionSpot: Your IMG collaboration is mesmerizing. 

Mr. Gif: Oh thanks. Glad you dig it. Did you see the whole set? 

tFS: I think so, it's this? 

MG: Yup yup. Its actually gonna be in a Milk Studio gallery tonight — there's a Tumblr photo gallery that starts at 5. This stuff will be up but a little different: it's going to be in 3D, so we'll be handing out special glasses. 

tFS: The GIFs are already pretty creepy.

MG: Yah they are, ha. People say that a lot. We like creepy.

tFS: I like creepy too. Were you concerned with how IMG would respond to the creepiness?

MG: A little. They had some guidelines in the beginning of the process so we knew what we couldn't do. A lot of the girls (and boys) are very young and new in the industry, so that was one thing to keep in mind. But other than that, it was fun snapping all the GIFs and IMG has been pretty easy-peasy with everything.

tFS: And you just wrapped up another collaboration with Evian, right? Why do you think all these big brands want to sponsor weird art GIFs? 

MG: It's great. Everyone needs GIFs. Well not everyone. There are just some brands that don't need GIFs. But the clients usually come to us just wanting GIFs with no real ideas, and that's when it works best. You get to build the idea from scratch and that is what we're always after.  

tFS: GIFs have been having "a moment" for awhile now, do you think their popularity will ever decline? 

MG: Maybe, who knows. We try not to think that far ahead. What we do know though, is the art of the repeating image will always be something. Especially since everyone literally carries a screen in their pocket these days. Just walk down Times Square and you'll notice how many static billboards they've replaced with screens. Right now all they throw into the screens are commercials on mute — a GIF would be much more effective. And neato. 

(See all the Mr.Gif x IMG Models x Tumblr GIFs here.)

5 Minutes with Mr. Gif, IMG’s Fashion Week Collaborator: ‘Everyone Needs GIFs’

Update: Following a heated debate with my editor about whether it's pronounced 'gif' with a hard 'g' or 'jif' like the peanut butter, we asked Mr. Gif to share his expert opinion.

 "We say, say it like you learned it. But the inventor says 'jif,'" he told us.


*One of those rare cases when assuming a male pronoun is justified. 

**This interview has been edited for formatting and clarity. 

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Link Buzz: Margiela Collaborates on High-Tops with Converse; Is the ‘Democratization’ of Fashion One Big Lie?

Image: IMAXtree

Image: IMAXtree

  • Maison Martin Margiela will be collaborating on high-tops with Converse, because fashion sneakers are the best kind of brand dilution. [Fashionologie]
     
  • Saint Laurent derby shoes: It's not like you have anything else going for you, be honest. [FabSugar]
  • All the beyooteeful people on Instagram you could ever want to follow. [BellaSugar]
     
  • And here, all the NYFW livestreaming your heart desires. [SheFinds]
     
  • Pleaz read: "It seems the so-called democratization of fashion may have done what all democracies inevitably do: cultivated an even stronger ruling class of elitists." [BullettMedia]
     
  • On a related note: some believe fashion week still matters. [HuffPoStyle]
     
  • Eric Wilson is not one of them. [NYTimes]
     
  • What a great Internet, so sweet of it to excerpt Simon Doonan's new book. Always thinking of me. :) [Slate]
     
  • Tamagotchi has announced it's launching an apparel brand and I believe I'm supposed to be excited about it except I'm not, due to the fact that I'm no longer ten years old or a complete idiot. [WWD]

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Here’s How NYFW Gets Made: We Went to the Hair and Makeup Tests at BCBGMaxAzria and Herve Leger

Tomorrow morning, the official Mercedes-Benz Fashion Week schedule will kick off with BCBGMaxAzria's Spring 2014 runway show. And then, for the next month, prepare to be bombarded by high-octane fashion images on this website and others. 

To get a glimpse of how frenzied Fashion Week preparations can get, today we attended the hair and makeup tests for BCBGMaxAzria and sister label, Hervé Leger. Because photographs from tomorrow's runway will beam all over the world almost instantaneously and will then screen practically on loop (a video of last season's BCBG show greeted me in the reception area) into next year, the stakes for tomorrow's show are high. Everything has to be perfect; there literally can't be a hair out of place. 

Spring 2014 beauty looks for BCBGMaxAzria and Hervé Leger were created by NYC-based hair salon Bumble & bumble and makeup giant Sephora. Both teams gathered at the BCBG showroom today to test out the full beauty looks for both shows and fine-tune them in conjunction with the design group's Chief Creative Officer Lubov Azria. (Azria also happens to be our September guest editor.)

Two things of note:

  • The models booked for today's tests (one girl per label) will appear on the runway for their respective brands later this week. (As opposed to traditional fitting models, who work in the showroom but don't typically walk the runway.)
  • Although I want to say Leger's intense smoky eye was the most dramatic event of the day, I'd be remiss not to mention the minor fire that broke out in the studio, prompting an evacuation. No one was hurt (as far as I know); everyone gathered downstairs was treated to the amusing sight of models loitering on 41st Street in bathrobes. 

See the looks here:

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