Fashion is all about what’s new and next, so if you want to know where the industry could be headed, looking to today’s crop of fashion school students may be a great place to start. After all, they’re the ones who will be dictating the future trends. Amazon realized this and has given fashion students an opportunity to flex their creative muscle and show us what’s to come once they graduate and start working in the industry. Last year, the e-tailer held its Studio Sessions competition, tapping students from LIM College, the Fashion Institute of Technology, Parsons The New School for Design, School of Visual Arts and the Pratt Institute to compete against each other by creating an editorial for Amazon. The contest was such a success, the company decided to do it again this year.
Amazon divided 10 of the top students from each school into menswear and womenswear teams, each tasked with having to shoot, style and produce a fall-themed editorial based on the products available on the website. The competition took place at Amazon’s Williamsburg photography studio, where the students were joined by mentors to help them conceptualize their campaigns. Lori Goldstein, Eric Wilson, Amy Odell, Ivan Shaw and Kate Dimmock guided the students through their work as they shot all day. Michelle Phan was on hand to give each team advice for their beauty looks.
Students from all different majors came together to art direct, style, photograph and put together the editorials, which they presented to a panel of judges at the end of the day. Listening to each student team speak about their respective projects, it was clear that these kids are learning a lot at school. The understanding of the Amazon customer, the attention to detail and catering to the ever-important “working woman’s” market really came through. Also apparent was the students’ keen sense of innovation. The teams were allowed to work mostly with flat JPEG images, but FIT’s womenswear team created a graphic that could easily be converted into a rollover, creating a more experiential and dynamic graphic. Parsons’ menswear team styled their male model in a woman’s coat to add a splash of color to the editorial. (more…)
After a blockbuster set of covers for its anniversary issue, Vogue Mexico continues to bring its A-game by producing a fabulous cover with Rosie Huntington-Whiteley, lensed by James Macari. The British babe’s hair was styled in soft Hollywood waves and she donned a show-stopping pantsuit from Versace’s Fall 2014 collection. As usual, the cover will also be used for the Latin American edition of Vogue.
IMAGE: TWITTER.COM/VOGUEMEXICO VIA TFS FORUMS
Most members of our forums are in favor of the cover. GlamVal expressed his excitement by writing, “I love this cover, [it] is so perfect, the only thing that annoys me is the necklace, [it] is awful. I think this is the best cover of the year. So happy the cover is not saturated with text.”
“How gorgeous, if you’re going for vamp, this is how to do it! All covers look good,” raved Miss Dalloway, noting the fold-out cover shots are on par with the main cover image.
But our forum members soon started to notice the amount of post-production. “She looks gorgeous, overly Photoshopped but still gorgeous,” commented KateTheGreatest.
Also sharing the same sentiments was justaguy, who wrote, “Rosie always looks over Photoshopped, but these are really nice covers.”
“Meh, too much Photoshop on her beautiful face, I wish she looked a little fresher/softer than this,” agreed marsnoop2.
“Indeed!” replied fluxxx, who went on to post, “She looks like [she] had too much Botox on her face on the cover.”
See inside the thread for the other cover images and check out a preview of Rosie’s cover story here. Don’t forget to add your own two cents!
It seems we can’t go a full day without hearing something about the fashionable exploits of the Kardashian-West konglomerate. The pair has embedded themselves so deeply into the fashion scene that folks have no other choice but to surrender and allow them to do their thing.
The couple’s carefully curated complementing (sometimes outright matching) outfits are instant tabloid fodder, whether Kanye’s wearing a skirt or showing as much cleavage as his well-endowed wife. The style-obsessed parents have also dragged their toddler daughter into the mix, outfitting her in all manner of textiles most of us wouldn’t let near anyone under the age of 15. Their efforts in the style department are not lost on André Leon Talley, who this month in a piece for Zappos Couture, proclaimed Kim, Kanye and baby North the “First Fashion Family.”
Talley notes the trio’s “force of iconic moments” during Paris Fashion Week as the reason, but we’re pretty sure what made those moments so iconic is that they were annoying to everyone else. It is also quite interesting that Talley would make such a proclamation, when just two years ago he was throwing a wee bit of shade in Kim’s direction in regards to her absence at the 2012 Met Ball, from which she was rumored to have been banned. “I don’t think any celebrity can take away from fashion. Not even Kim Kardashian could take away from fashion,” he quipped.
His opinion has clearly changed. Two years later, it looks like ALT thinks that Kim, her husband and daughter are simply adding to the fashion conversation. We guess there are no hard feelings between the editor and the Kardashian-Wests, who blurred out Talley’s face during their televised wedding special.
[via Zappos Couture]
We cannot hide from the fact that multi-girl covers are all the rage this fall and now Vogue Turkey jumps on the bandwagon — but with a fantastic outcome. The magazine tapped Naomi Campbell, Claudia Schiffer and Eva Herzigova to sit for its November cover shoot. Photographed by Cuneyt Akeroglu, the supers pose against a classic gray studio backdrop wearing conservative black turtleneck sweaters and letting their flawless faces do the talking.
IMAGE CREDIT: HURRIYET.COM.TR VIA TFS FORUMS
It’s only natural for these recognizable faces to set some hearts racing. “They are all serving supermodel face! Such a classic looking cover,” enthuses a satisfied ash92.
“Love the cover shot. All of them look strong and beautiful. I absolutely love this group model cover trend!” Nepenthes raves inside the thread.
Also to show enthusiasm is Nymphaea: “Wonderful covers, Naomi looks gorgeous. The group shot we’ve seen before, but is still nice.”
Although after the excitement died down, members of our forum began to voice their faults regarding the cover. “Those hashtags [on the cover] are awful. The layout is awful, very amateur!” disapproves MON, who clearly isn’t a fan of Turkish Vogue‘s latest offering.
“What happened to Vogue Turkey’s art direction? It use to be so strong! While I think this is a great cover, it reminds me of a glorified L’Oréal Paris ad, no?” questions AL92.
Benn98 is also left underwhelmed: “So this is the new layout! Horrendous, but I guess we’ll have to live with it. I like the cover shot, very classic. Just wished they could’ve sleeked Eva’s and Naomi’s hair more.”
“Photographers need to find a new way to shoot the supers together because every time we get a ‘super’ cover, I feel like it’s always the same damn thing,” rants Thefrenchy.
Vogue Turkey has given us four covers to choose from this month. One cover with all three models and then Naomi, Claudia and Eva each appear separately on the remaining covers. Check them all out alongside previews of the editorial inside the thread here.
Image: Getty Images Entertainment
Victoria Beckham is far from her days of trying to decide which little Gucci dress to wear. The former Spice Girl has rebuilt herself into a bona fide fashion designer and things couldn’t be better. She just launched her first stand-alone store in London’s Mayfair and now, according to the Telegraph, she’s being honored by Management Today, topping its list as the U.K.’s most successful entrepreneur of 2014.
Out of 100 businessmen and women, Beckham took the top spot based on the rapid growth of her business over the past five years. She’s gone from a £1 million turnover to £30 million since she started her label. That’s quite a lot of growth!
Indeed, Beckham’s success as a fashion designer is not lost on anyone. Her Victoria Beckham brand has been honored by the British Fashion Council, which in 2011 named it the designer brand of the year. “She gets a lot of stick for being a celeb fashionista but I don’t think that’s fair,” Management Today Deputy Editor Andrew Saunders said. “She has built something real out of her own celebrity which is quite a contemporary story. She deserves to be celebrated.”
If Beckham’s business continues to grow at this rate, we have no doubts she’ll be receiving even more accolades for her work in the future.
You may never wake up in the morning to discover that you’ve switched bodies with Beyoncé, but you’ll soon be able to wear her workout clothes. The singer is gearing up to launch her latest apparel venture, for which she is teaming with the retailer that’s probably outfitted her the most these past few years.
Beyoncé has joined forces with Topshop to create Parkwood Topshop Athletic Ltd., a company equally owned by Bey and the fast fashion retailer that’s set to produce athletic streetwear. The project is much more than a simple collaboration — it is an actual company, as Topshop owner Sir Philip Green told WWD. The business will be separate from Topshop. It will have its own staff (Green noted they are looking for a creative director and designers) as well as its own office space.
Bey’s new line with Topshop will sell in stores, although Green says that other retailers will carry the collection. Parkwood Topshop Athletic will sell athletic gear of all stripes, from your run-of-the-mill gymwear to dancewear. The clothing, footwear and accessories label will cater both to serious athletes and to those whose workout routine is just a way to pass time between afternoon tea and making dinner plans.
But before you start clearing out your closet to make space for Beyoncé-branded activewear, keep in mind that we probably won’t see the collection until the fall of next year. Until then, you’ll have to find something else to wear to your Beyoncé-themed dance/workout classes.