According to our forums, the British edition of ELLE seems unwilling to deliver groundbreaking material and we’re becoming increasingly frustrated with the magazine. Half expecting a festive cover for December, ELLE instead insisted on gifting us a rather cold and lifeless shot of Alexa Chung. Photographed by Matt Irwin, the style icon turned digital mogul gives us 60s/Twiggy vibes, nonchalantly posing on the studio floor wearing a spring-feeling Dolce & Gabbana dress.
Members of our forums weren’t in the mood. “I’m not one of those ELLE U.K. haters (there have been some nice covers lately and I like their graphic layout), but it feels like we’ve seen this cover one thousand times! White background, Alexa in florals…So bland and seen,” Srdjan ranted immediately.
“Agreed, they haven’t had a really striking cover in a while even though their cover subjects might be interesting. Something festive or with a little fantasy wouldn’t hurt,” replied Benn98.