Building on its wildly successful designer collaboration model, H&M is partnering with an artist for its next big retail event. The fast fashion brand has joined forces with Jeff Koons ahead of his highly-anticipated retrospective, which opens at the Whitney Museum on June 27. H&M has signed on as a sponsor of the exhibit.
To coincide with the opening, WWD reports that the clothing retailer will transform its biggest store, located on 5th Avenue and 48th Street in Manhattan, in the guise of an art museum. H&M plans to plaster the facade with a blow-up photograph of Koons' famous Yellow Balloon Dog sculpture, superimposed with the message, "Fashion Loves Art."
The Yellow Balloon Dog also appears on a limited-edition handbag (pictured above), which will retail for $49.95 in select U.S. markets and online.
An orange version of the Balloon Dog sculpture sold for $58.4M at Christies last November.
Forum member A.D.C. is the reason behind this week's flashback series. September 2014 marks the 10th anniversary of the fabulous supermodel multi-girl cover of American Vogue September 2004, so it was only natural I had to dig the issue out and take a look.
The issue needs no introduction as the effortlessly beautiful cover subjects speak for themselves. Steven Meisel photographed Daria Werbowy, Natalia Vodianova, Gisele Bundchen, Isabeli Fontana, Karolina Kurkova, Liya Kebede, Hana Soukupova, Gemma Ward and Karen Elson for the celebratory fold-out cover. The "models of the moment" were styled by creative director Grace Coddington.
IMAGE CREDIT: HFGL.COM VIA TFS FORUMS
An 832-page fall fashion extravaganza, this is the be-all-end-all for fashion magazines. Not only do we get a cover which is photographed by Meisel, we also see fashion images from Steven Klein, Craig McDean, Mario Testino, Patrick Demarchelier, Irving Penn, Annie Leibovitz and Arthur Elgort. Meisel even shot an editorial for the issue, where each of the cover models got a page to themselves to shine.
"About a Boy," photographed by Craig McDean, has always been a favorite story of mine. Gisele Bundchen is styled by Tabitha Simmons wearing a range of wool waistcoats, necktie silks and snap-brim fedoras from Louis Vuitton, Chanel, Valentino and John Galliano. I'm always partial to Meisel, but this time I cannot deny the beauty of McDean's edit, and Gisele looks gorgeous too (but when doesn't she?).
Is this a treasured issue of yours? Do you wish we would get more covers like this? Check out the thread and familiarize yourself with the content here.
Donna Karan's releasing a new fragrance with a New York attitude, and she's tapping Rita Ora to help sell her scent. The "Never Let You Down" singer has a full plate: Over the next few months, she will be releasing five capsule collections for Adidas Originals, a project which already has the fashion set buzzing. But Ora found time in her busy schedule to take on this project for DKNY, for whom she's been an ambassador since 2013. Keeping true to Karan's New York-centric focus, the fragrance, called DKNY My NY is inspired by the city.
"I love the idea of being part of a campaign that captures the spirit of New York and the stories of women here, passionate about their dreams,” Ora told WWD. “[New York is] so artistic and vibrant. I moved to NYC [she was born in Kosovo and raised in the U.K.] when I was 17 and began this new chapter in my life. I’m never going to forget New York, because my career started in the city. New York has always been a fairy tale to me.”
The rose-hued scent is housed in a heart-shaped vessel with a skyline-inspired cap, running between $48 and $88 for 1-3.4oz bottles. The campaign, shot by Francesco Carrozzini, will drop at the time of the launch, with print ads appearing in glossies come August.
“If Rita can’t sell it, I don’t know who can,” Karan said.
Everlane, a San Francisco-based label which is committed to transparent sourcing and pricing, is bringing its beautiful basics to a pop-up shop in Soho. [The Cut]
Karlie Kloss' Warby Parker sunglasses range is all the… rage. [FabSugar]
Instagram's best buns of summer. (The hairstyle.) [BellaSugar]
Luxury brands are going to help Italy repair its crumbling historic monuments. [Racked]
Resort is everything and inside us all. [NYTimes]
This Seventeen 'then and now' is beyond depressing. [Styleite]
ELLE.com is full of secret fashion cats. See for yourself by typing ↑ ↑ ↓ ↓ ← → ← → b a anywhere on the site. [Fashionista]
As we all know, style bloggers completely altered the fashion mediascape when they emerged into the mainstream around 2009, but the scene has continued to evolve over the past five years. How relevant are today's bloggers to fashion consumers and top brands? WWD looked into it, and concluded that the answer is very.
"Bryanboy’s Bryan Grey-Yambao may have caused a stir in 2010 when he boasted that he made $100,000 annually as a blogger, but today that number appears paltry — top style bloggers now can earn more than $1 million a year," writes the trade publication.
If you follow fashion news even marginally, you're probably familiar with blogger-celebrities like Bryanboy, Jane Aldridge and Susanna Lau (Style Bubble), but WWD reports that these may not be the top bloggers in terms of driving retail sales:
"Amber Venz, president of performance-based digital management agency RewardStyle…said the top-five bloggers are 'not who people think they are.' RewardStyle confirmed its top earners can make more than $80,000 a month solely on affiliate commissions and excluding any other work or partnerships the bloggers might be compensated for."
In fashion, affiliate marketing is typically a partnership between a publisher and a retailer or e-commerce site. The publisher agrees to drive visitors to the partner site and is paid according to performance, usually on the basis of clicks.
In terms of top performers according to affiliate sales, the article cites Mary Seng (Happily Grey), Chrissy Ott (The Perfect Palette) Erin Gates (Elements of Style) and Rachel Parcell (Pink Peonies) as fashion's top-earning bloggers.
Parcell, for example, made $960,000 on affiliate sales alone this year, excluding her deals with brands like TRESemmé and J. Crew.
In a new video for her i-D series "Under the Sheets," model Lily McMenamy gets in bed with legendary stylist (and Vogue fashion director) Carlyne Cerf de Dudzeele.
There are plenty of opportunities to see Carlyne play the part of a fashion eccentric on her own web series, "J'Adore" (from the producers of Rupaul's Drag Race), but watching her in conversation with Lily proves to be a fascinating and possibly revealing glimpse into the most elite rungs of the industry.
Long before her ascension to It model status, Lily grew up surrounded by fashion's boldfaced names and Dudzeele was an old family friend (as she says in the video, the stylist has known McMenamy since she was a baby). Back in the day, Dudzeele worked with Lily's mother, Kristen McMenamy, and (apparently) partied with her playboy father, photographer Miles Aldridge. Whatever filter people normally have during interviews is a lot harder to maintain when you're speaking with someone who's been part of your life's fabric for such a long time, and Lily's conversation with Carlyne hints at the young model's experience of childhood and adolescence. Wonder what it was like for Lily to grow up enmeshed in an image- and status-conscious world, constantly compared to her goddess mother?
Watch the video below: