Olivier Rousteing loves him some Kardashian-Jenners. Last year, he featured Kim Kardashian and Kanye West in Balmain’s Spring 2015 menswear campaign. Now, the designer has tapped the youngest of the reality TV clan, Kendall and Kylie Jenner, to appear in Balmain’s fall campaign.
A first look at the ads shows Kendall lying down with her sister Kylie leaning over her in a not-so-sisterly manner with her hand on Kendall’s chest. Yep – it’s a bit weird to see relatives in an embrace that looks a little too amorous for comfort. But count on fashion to push such envelopes.
According to Rousteing, the campaign is “a celebration of the unique and unconditional love of siblings.” Also tapped to pose for this family affair are Joan and Erika Smalls, Gigi and Bella Hadid and Armando and Fernando Cabral.
We’ll be here waiting for the rest of the shots at the door – with a cast like that, we have every confidence this is going to be an epic campaign.
UPDATE: Balmain has released the rest of the campaign images and just as we suspected, they’re fabulous. Check ’em out in the gallery below. (more…)