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Vogue China Produces ‘Very Flat’ Cover Featuring Sun Feifei (Forum Buzz)

Vogue China is gearing up for summer with its May cover and with a cover line that reads 'Here comes the sun,' there's no getting away from these upcoming warmer months — finally! Chinese model Sun Feifei is Vogue's latest cover model wearing a light blue embellished Burberry trench from the Spring 2014 collection, designed by Christopher Bailey. You gotta love a twist on a classic, right?

Sun Feifei posing in a embellished burberry coat on Vogue China's Mary 2014 Issue


Members of theFashionSpot forums were quick to respond and the majority weren't satisfied with the cover.

"The plain studio backdrop covers have got to freaking go, they don't give Vogue China enough of an identity — they've taken it outside before, it's time to do so again, at least intermittently," wrote HeatherAnne.

The cover wasn't working for Miss Dalloway: "Sadly this does NOT work for me. Nothing about it, Fei Fei can be used so much better."

Avogrado suggested the cover wasn't genuine and wrote, "Oh no this is beautiful but it gives me a feeling that it's made by a fan…"

"It's very flat indeed. Happy for Feir Fei though," commented Bertrando3.

Quite a few members were just delighted to see Sun Feifei with Nepenthes writing, "Ahh I'm so happy to see Fei Fei on a Vogue cover. She looks really sweet and romantic. I love the colours and she's definitely rocking that Burberry!"

What are your views regarding the cover? Join the discussion here.

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Ouch! Scarlett Johansson Looks ‘Horrible’ on the Cover of Vanity Fair (Forum Buzz)

You can always rely on forum members to give you a straight, honest and direct opinion. The reviews of Vanity Fair's May 2014 cover featuring actress Scarlett Johansson aren't good…to say the least. The Avengers beauty was photographed by Craig McDean.

Vanity Fair May 2014 Scarlett Johansson


Like I've said, theFashionSpot members don't hold back and have made for some interesting reading with their discussion today.

Nymphaea jumped right in and posted, "Horrible mouth pose."

"Not feeling the slack-jawed expression," replied loladonna.

DutchHomme certainly didn't hold back and commented, "Not bad at all but it reminds me of Miss Piggy."

Whilst the cover might be a flop with most forum members, GlamorousBoy wrote, "Beautiful, elegant," and I agree. I think with a total overhaul of the fonts and text placement, this could have been a stunningly faultless cover. I would love see what French Vogue would do with this particular cover shot. I'm such a sucker for the whole blonde bombshell look.

Check out the thread and vent your own opinion here.

Inside photo of Vanity Fair's Scarlet Johansson shoot



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James Franco Directs and Stars in Gucci’s Latest Campaign Video

Somewhere in between promoting his upcoming film Paolo Alto, and trolling for teenage po0n on Instagram, James Franco found the time to shoot and direct Gucci’s newest campaign video. 

The actor took the reigns on this project for the label’s Techno Color eyewear collection, tapping model and legal adult Natalia Bonifacci to play the love interest with whom he becomes smitten after seeing at a pool party, swimming in the water wearing—you guessed it—Gucci aviator lenses. The chase continues through a bamboo-covered alley and a billboard on a hill, ending with the pair driving off into the sunset. Or…maybe the afternoon. The whole spot is shot in this weird 70s brown filter, so it’s hard to tell.

[h/t InStyle]

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David Beckham Looking to Launch Men’s Sportswear Label

David Beckham shirtless underwear modeling

David Beckham unveils new swimwear collection for H&M,

Now that he’s retired from soccer, David Beckham’s been forced to find other activities to occupy his fine self. You can say he’s been keeping pretty busy—in addition to launching a men’s and boy’s bodywear line at H&M, he’s lent his eye to design a collection for Belstaff and is juggling partnerships with Adidas and Coty. Sounds like a lot, but it seems these projects simply aren’t enough for the hunky ex-footballer, who is said to be shopping around the idea of a casual sportswear label to a few big licensing companies. 

WWD says Beckham has already sat down with Li&Fung a few times, although no one from the conglomerate offered to comment. Apparently, Beckham is looking to build a lifestyle brand bearing his name, which doesn’t seem like too much of a huge feat, considering his manager is Simon Fuller, CEO of XIX entertainment—the guy who helped Victoria Beckham start her now-successful label. It looks like David is in good hands on this one.

Sportswear definitely suits Beckham, although we do wish he would branch out into men’s ready-to-wear. If anyone can wear a suit, and look downright delicious in it, it’s David. We wager a high-end line might do well under his name (with the right design team and management, of course). But, stick to what you know, we suppose. For Beckham, that appears to be athleticwear.

There are few details about Beckham’s big project, but we’ll be sure to keep you updated as they come to light.

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Suki Waterhouse in New Superga campaign

Suki Waterhouse has made herself a household and billboard name fast and furiously in the last year, bagging a Burberry campaign, a Hollywood A-lister Bradley Cooper for a boyfriend, as well as posing for H&M and Sass & Bide. Now she is stepping into the footsteps of the likes of Alexa Chung as the new face of Superga trainers.

Suki Waterhouse in new Superga campaign

(all images: Superga)

The theme of the campaign is based around what is arguably Italy’s greatest secret, ‘Sprezzatura’, the art of looking good without trying. The Italian footwear brand has teamed up with the 22-year-old British model for its Summer 2014 collection, a woman who truly encompasses sprezzatura as well as the young, fresh appeal the casual shoes have at the moment.

If you’re looking to try and create this style yourself, take a few tips from Superga: "Sprezzatura encompasses a certain nonchalance; an effortlessly casual grace that Italian fashion does best. Easily described as an artful dishevelment, the style needs not boast the thought and concept that has created an outfit, instead lending a modern interpretation to a timeless notion." Well that sounds nice and easy.

Suki Waterhouse in Summer 2014 Superga campaign

Suki definitely masters Italian laid-back luxury in the images we have seen as she poses nonchalantly by the pool in a cotton jersey mini dress and leopard print sneakers. Her dark eyes and golden tousled hair look effortless in another shot as she stands over a classic red and ivory scooter in a polka dot tea dress, making us want to take a decadent holiday as we shop for new trainers.

Suki Waterhouse in Summer 2014 Superga campaign

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IMG Announces Straight-Off-the-Runway Shopping at MBFWA

MBFWA boutique

It’s no longer just buyers who are given first dibs on the seasonal collections. It’s not uncommon to see influential bloggers wearing the more street style baity pieces just days after a collection has left the runway, and it doesn’t take much longer to figure out which coats you’re already going to be sick of by the time they’re available in stores.

But what if you don’t have 100,000 followers on Instagram or a salary from Barneys? You can either sleep on the choice to fork out $900 for a new skirt, or you can get as impulsive as your credit card limit will allow on IMG and Mercedes-Benz Fashion Week Australia’s game-changing new digital boutique.

A first for the IMG family, the e-commerce component reflects fashion’s “see now, buy now” attitude by allowing consumers in Sydney to click on select pieces of designer collections as they’re live-streamed down the runway. Do it from the runway room at Carriageworks, from your CBD office, from as far away as New York City or Paris, or from your phone by tweeting “SHOPTHERUNWAY” to @MBFWBoutique in order to see all the pieces available at that time – so be the powers of the Internet. There will also be a pop-up store in the Hub for people who want to see what the pieces look like on people who aren’t 16 years old and six feet tall.

“The initiative helps convert consumer interest into commercial outcomes for our designers, and provides an added value and measurable benefit of staging their MBFW show,” claims Catherine Bennett, SVP and Managing Director of IMG Fashion Events and Properties. “As IMG Fashion’s global offerings evolve, it’s important to us that we continue to provide designers with the necessary tools to reach the industry and to also engage the customer in the early stages of a collection’s lifespan.”

Is it an initiative we’ll see tested out at fashion month this September? Don’t count on scoring any new-season Céline that way, but for smaller designers, the financial benefits could make the decision to hold a runway show a not completely foolish one.

So far you can shop from designers including Phoenix Keating, Leroy Nguyen, Kahlo, Ginger & Smart and Jayson Brunsdon, with more being added by the hour. 

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