Today, NARS Cosmetics announced that Scottish actress Tilda Swinton will be the face of its Spring 2015 campaign. The 53-year-old will succeed British actress Charlotte Rampling, who was the face of the brand for its 20th anniversary campaign for Fall 2014. NARS Founder and Creative Director François Nars photographed the campaign featuring the fashion icon. “As a photographer, working with an actress like Tilda is very enjoyable,” said Nars. “She is a living legend and I love her bold style and really admire her work. As an actress, she brings such strong personality to the camera. And as a woman, she lives the experience of transformation and expression. She was the perfect choice for NARS.”
The first ad shows off Tilda’s perfect bone structure as she wears graphic eyeliner and bleached brows. Each of the four ads will run from January to April and will show off one of the four collections.