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This Viral Makeup Tutorial Shows That Luxury and Drugstore Cosmetics Look Exactly the Same

The beauty industrial complex would have you think that in order to have truly flawless makeup, one must shell out the big bucks. However, as demonstrated by Raye Boyce, known to her 1,342,030 (at time of publishing) YouTube subscribers as ItsMyRayeRaye, such is not the case.

In a now-viral makeup tutorial (246,000 views currently) the beauty vlogger, lauded for her transparency, sense of humor and affordable product hauls, made up the left side of her face with expensive products and the right side with their drugstore counterparts. “Most of the makeup brands you use today and are made with the same formulas or similar techniques in the same factories,” Raye attests in the video’s written introduction. Other beauty bloggers have used the same reasoning to contest Kylie Jenner’s cultish Lip Kit following, arguing that ColourPop’s Matte liners are identical to the teen mogul’s marked-up merchandise. (more…)

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Adriana Lima Stars on Vogue Brazil’s Dated (But Gorgeous) Cover for August 2016 (Forum Buzz)

This year hasn’t exactly been a brilliant one for Vogue Brazil, with one mediocre cover after another. Even the title’s major coup of landing designer Nicolas Ghesquière and Selena Gomez as cover stars failed to ignite much interest on our forums. But for Brazilian Vogue‘s August 2016 edition, the title went back to its roots and tapped the country’s very own Adriana Lima for the cover. Photographed by Greg Kadel, the Brazilian native gets wrapped up in a Christian Dior camel coat and lets her flawless face do all the captivating in the commanding shot.

Vogue Brazil August 2016 : Adriana Lima by Greg Kadel


Was it enough to win over our critical forum members? “This looks SUPER dated, it’s not even funny! But her face is gorgeous, as always!” said Miss Dalloway.

“The cover looks rather dated but she looks absolutely gorgeous… at the end of the day that’s what matters to me, so thumbs up from me,” KissMiss echoed. (more…)

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Gwyneth Paltrow Consciously Uncouples From Goop to Help It Grow

It looks as though’s 12-odd staff members will soon be the ones guinea pigging vaginal steams, apitherapy (bee stings for beauty and de-scarring) and more unconventional beauty treatments. During her speech at the 2016 Sage Summit in Chicago, lifestyle guru and Goop founder Gwyneth Paltrow announced her plans to step away from the beauty, cooking, health and travel website.

What began as a weekly newsletter in 2008 has grown into a full on — New York Times contributor Bee Shapiro put it best — “New Age meets wellness meets urban bourgeoisie” phenomenon. The site’s even spawned an e-commerce offshoot as well as organic skincare and makeup lines in collaboration with Juice Beauty, for which Gwyneth now acts as Creative Director of Makeup.

Gwyneth Paltrow’s Goopiest Instagrams ]

Despite the brand’s success under her tutelage, Gwyn holds that for Goop to grow, it must strike out on its own: “In order to build the brand I want to build, its scalability is limited if I connect to it,” she explained. “So I always think: ‘How can I grow the brand? How can I separate myself from the brand?’ and I think it’s going to be more its own brand.” (more…)

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Cara Delevingne’s September Cover of UK Vogue Might Be Her Best Ever (Forum Buzz)

British Vogue covers have been a bit lackluster as of late, but with the unveiling of the title’s big September edition, it seems to be getting back on track. Model-turned-actress Cara Delevingne fronts the issue and delivers her best cover for UK Vogue yet. Returning to the glossy for a fifth time, Cara was once again photographed by Mario Testino for the occasion and wears a look from Balenciaga’s coveted Fall 2016 collection, styled by Lucinda Chambers.

UK Vogue September 2016 : Cara Delevingne by Mario Testino


Members of our forums were certainly into it. “Oh wow, her best British Vogue cover yet! It’s so conceptual which is actually very rare for this magazine. Wearing Balenciaga? Love the unusual pose and composition, great hair and bright colors. Cannot wait until this is out,” Benn98 admired straight away.

“I love it! Fresh and colorful, Cara looks great,” added Oxymore. (more…)

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Abercrombie & Fitch Gets a Makeover With a New Inclusive Ad Campaign

Abercrombie & Fitch, the mall mainstay once recognizable by the shirtless, sunscreen-anointed men that beckoned you into its discriminatorily employed stores, has undergone a serious rebrand. Before the departure of former CEO Mike Jeffries, the company was known for its racy, body-shaming adverts touting chiseled, nearly nude models. Now, under new creative director Ashley Sargent Price, Abercrombie’s leading men and women are clothed, cozy and, most notably, diverse (!). One natural-haired model even wears a jean jacket around her head as a makeshift headscarf.

Under Jeffries, the teen titan maintained a (self-defined) aura of “cool” elitism — low-slung ripped jeans (ick), body-con polo tees (double ick), often-offensive message tees (triple ick) stocked shelves manned by modelesque sales assistants. In a 2006 interview with Salon, the CEO announced that sex appeal was “almost everything” to the brand, stating, “That’s why we hire good-looking people in our stores. Because good-looking people attract other good-looking people, and we want to market to cool, good-looking people. We don’t market to anyone other than that.” Unlike the trumped-up accusations of racism fired at Tommy Hilfiger in the late 90s, Jeffries’ exclusivity and hubris was proven and proudly held up for all to see. (more…)

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Alex Perry Bags David Jones, Jokes About Drug Use in the Fashion World at ‘Ab Fab’ Movie Premiere

The Australian premiere of the Absolutely Fabulous movie went down in Sydney over the weekend and featured Aussie designer Alex Perry as MC.

Perry stood in front of a packed audience to introduce stars Jennifer Saunders and Joanna Lumley and began to talk jokingly about drug use in the fashion industry. He also used the opportunity to have a go at David Jones, the retailer who had fired him three years earlier.

“When you watch Ab Fab and you see Patsy coming out of the bathroom and she’s been ‘racking up’. Sorry ‘racking up’ is drug speak for people who do lines of cocaine, I googled that,” said Perry. “There’s never as much mirth in it when someone from the fashion industry is watching it because we’ve been at functions and we’ve watched that person go relentlessly to the bathroom 12 times. No one pees that often. But whatever it takes to get you through the DJs [David Jones] fashion launch.”


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