Runway's First Run
Harper's Bazaar launches publication
Tuesday, July 22, 2008
(NEW YORK) Harper's Bazaar's fashion authority is looking a bit more ubiquitous. The venerable style book, edited by Glenda Bailey, is launching a new side publication entitled Runway Report, which lands on newsstands July 29 and will remain there until November 1. Its objective? To provide Bazaar readers with a tool to sift through all things runway--aiding in the tricky process of creating an expertly edited fall wardrobe.
The Report, which will divide collections by city and designer, is edited by Harper's Bazaar fashion news and features director Kristina O'Neill. "We found that there was still so much more we wanted to say about the clothes, and so many more looks that we wanted to highlight from each show," she said. "We know our readers love clothes, and this is really a full report on what we saw at the shows, and what they are going to want to be wearing as soon as the weather cools."
The first run of Runway Report will boast a circulation of 200,000, which will be split between newsstands in top markets and Bazaar subscribers from households with annual incomes over $100,000. The book features 220 pages total, including 81 pages of advertising. Newsstand copies will retail for $6.95.
Eeek i didnt see this thread and i posted this in the Buisness thread please delete my post.
I have to say i am excited about it, i just love all of Runway mags i cant get enough and hopefully this wont be crazy expensive in my country cuz you know i will get it even if it is.
__________________ Someone rightly said and I quote:
"We do not live in different worlds. We live in the the same world......differently."
It sounds a bit like what WWD puts out for each season, only that mag is 10 bucks. Needless to say I'll be checking this out.
Thanks for the scoop MMA!
__________________
All I want to do is fur pants, but I know, like, if I do them I'll get stoned off of Seventh Avenue like some kind of wanton heretic or something. So there won't be any fur pants coming down my runway - Isaaz Mizrahi my blog - random musings of a fashion fiend
Yeah there's style.com... but it is also nice to have a magazine like this on hand for quick reference without having to go through the pictures on style.com. W, Paris Vogue, & UK Elle also have Runway magazines each season... and Vogue Italia has a supplement... so there's obviously a demand for it.
Looks pretty interesting. I will have to continue checking my bookstore to see when it's in. The price seems pretty reasonable, I hope content is good as well. I thought about buying the Vogue Paris collections issue, but I couldn't spend another $40 on magazines this month. I do want to flip through this to see if its worth purchasing.
__________________
Reach for the stars-if you fall, you land on a cloud-Kanye W.
Yeah there's style.com... but it is also nice to have a magazine like this on hand for quick reference without having to go through the pictures on style.com. W, Paris Vogue, & UK Elle also have Runway magazines each season... and Vogue Italia has a supplement... so there's obviously a demand for it.
I agree. I always like to have these supplemental magazines, they usually have great shots and it's nice to see a collection in print in a few pages.
__________________
Reach for the stars-if you fall, you land on a cloud-Kanye W.
There's not much too review. The best part of the magazine is the 80 page spread of runway pictures from the shows, categorized by city (it does feature London, which Bazaar usually ignores, but it's only 2 pages) and further broken down by designer.
The "Hottest, Newest, Latest" section features tidbits from the shows, including who sat front row where, a short feature on the newest models, and Editor's Guides to all 4 cities.
There is also a "Top Trends" section, a "Key Pieces" section, and a "Best Beauty" section.
It is essentially Harper's Bazaar, only without editorials.