here's the article from wwd explaining the meisel/mendes collaboration:
FRIENDS, INDEED: Eva Mendes and Steven Meisel have been hanging out a lot lately. Meisel recently shot the actress for Calvin Klein's fragrance and underwear campaigns, which will make their debuts in fall fashion magazines as well as the May cover of Italian Vogue at a private home in the Pacific Palisades. The May issue hit newsstands on Friday. — A.W.
The cover choice is surprising, mainly because beside Nicole Ricci, I've never seen a celeb on the cover of Vogue Italia ever since I started buying fashion magazines... But the cover looks gorgeous
I don't know why but I love that girl... I think she's gorgeous, and when she was on a French TV show a few weeks ago she seemed really cool and fun... I'm surprised I don't mind seeing her instead of a model, though I guess after the several disappointing VI model covers, that's a big upgrade!
so you check into rehab and suddenly you're worthy of vogue italia ?? eva mendes has got to be the weirdest choice ever...i didnt even realise she was that 'famous', at least not before the latest rehab stint
cant say i love the cover from that tiny preview, it looks half like jessica simpson and half like a man