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Originally Posted by Spike413
^ He did a campaign back in 1998 and then did two in 02/03...way before he started going so commercial.
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True, but that seemed like an experiment, sort of sporadic. I don't recall him raving about building an empire in the 90's... then again, I have not read many interviews of his from that time.
From what I have heard/read, he plans to do huge ad campaigns now and for every season coming in addition to opening new stores around the world. I am just worried he'll become the new Chanel... but now I am going very off topic, so I will just go!