We're sure you recognize the face and blunt, severe haircut of Vika Gazinskaya. A regular at Fashion Week, the Russian native is often photographed with her other well-heeled friends (Miroslava Duma and the like). Vika's been causing a minor storm in the industry once people started uncovering her wonderful, whimsical (also, insanely pricey, demi-couture) fashion designs—which she often wore to the shows in order to garner free press from street style snaps. Go ahead and add Instagram pro to Vika's resume—we are seriously loving her exotic-to-us feed, full of her designs, shots of her native country, and plenty of other little shots of life. Click through for 10 cool recent snaps from the rising designer.
Vika Nº 5
The Russian designer with a French perfume.
Love the backstage access with this shot.
A nice in-store set-up of Vika's visionary designs.
St. Petersburg is beautful.
Mira & Me
With fellow street style star Miroslava Duma.
Vika's short crop matches that of artist Yayoi Kusama! Cute!
We love this kind of fashion behind-the-scenes peep, too.
Some Stockholm Morning
Vika feeling artsy in Sweden.
A serene scene.
No idea what that sign says but it's probably... funny?