The archetypical Isabel Marant girl was always chic and always French. Well, at least until the Marant store in New York opened up.
Since then, the designer’s simple separates have flown off the shelves and into the closets of young sophisticates.
The French designer has taken her new clientele to heart, and is now producing ready-to-wear day looks that have probed critics to question her place on the sophisticated Paris runways.
With contemporary labels appearing on the runways of all four major fashion weeks, Marant’s cool, thrift-looking separates should be heralded as successful contemporary style.
Marant took this season’s 70s mania to California, with an ode to the Venice beach surfers and skaters.
The designer notes that she didn’t set out to do anything eccentric or extravagant this season. With that, she showed a subtle collection that will fit in perfectly with next season’s wardrobe.
Noteworthy looks included a Rugby shirt turned minidress, and modern interpretations of her famous jackets, ranging from a baseball-inspired look to a more classic tweed.