As Fashion Week hits London town this Friday, the US based analytics company Global Language Monitor has just officially labeled London as the Top Global Fashion Capital. This perhaps indicates that this season LFW could be even more influential than ever. The company used tracking technology to investigate social and print media, which rendered London number one, and left New York, Barcelona, Paris, and Madrid in its shadow. Most shockingly, Rome even beat Milan in their findings.
No matter what your opinion regarding which fashionable city should have been ranked first place, there’s no denying that London has worked extremely hard over the years to achieve such a stylish reputation.
eBay Partership with BFC
It seems that online marketplace eBay agrees with Global Language Monitor’s findings and is trying to tap into the lucrative London fashion industry. eBay has entered into partnership with The British Fashion Council and is about to launch a designer pop-up shop during LFW. The chosen designer in question is none other than the incredible Henry Holland, who has hand picked items from his A/W12 collection to be sold on eBay’s marketplace throughout the duration of LFW. So, lucky for us, we can shop his soon-to-be old collection as we watch his new range.
McQueen’s Mainline Menswear Move
Another indication that London is the place to be for fashion, and that perhaps Milan really is somehow losing its fashion credentials, is the news that McQueen is also going to show its mainline menswear collection at London Collections: Men rather than at its usual Milan location, where it has been showcased for the past eight years. As we already know, McQueen is set to open its first-ever menswear store on the iconic Savile Row this year, and it just so happens that it’ll launch around the same time as the London Collection’s event kicks off.