The Fashion Week news keeps pouring in. After the announcement at The British Fashion Council Awards that Burberry will be showing their collection in London (instead of Milan) this upcoming season comes the British Fashion Council release of the names of the 19 fashion businesses that will receive BFC Newgen funding (thanks to Topshop) to show at London Fashion Week in February 2010. LFW runs from February 19th to the 23rd this Fall/Winter 2010 season.
Mark Fast, Mary Katrantzou, Meadham Kirchhoff, and Peter Pilotto will all receive catwalk sponsorship, while Holly Fulton, Louise Gray, Maria Francesa Pepe, and Sykes will receive presentation sponsorship (the later funding was added last season). Atlanta Weller, Christopher Raeburn, Craig Lawrence, David Koma, Dominic Jones, Fannie Schiavoni, Holly Fulton, KTZ, Louise Gray, LP.BG, Maria Francesca Pepe, Mark Fast, Mary Katrantzou, Michael Lewis, Michael Van der Ham, Natascha Stolle, Peter Pilotto, and Syke been all been awarded exhibition sponsorship.
Caroline Rush, joint chief executive of the British Fashion Council, told Vogue UK that she thinks Newgen is an essential “element of the British Fashion Council’s designer development and showcasing programme,” adding that this season there was an incredible “wave of original, innovative, and talented emerging designers who will, without doubt, support London’s reputation as a creative capital.”