News & Runway

14 Fashion and Beauty Ads That Were Banned in the UK (Besides Rihanna’s Perfume Ad)


Yesterday we learned that Britain's ad watchdog, the Advertising Standards Authority (ASA), had banned the campaign for Rihanna's Rogue fragrance, calling it "provocative" and "sexually suggestive." (Which happens to be a pretty good way of describing that other thing Rihanna did this week.)

Whether or not you agree with the ruling, the ASA's decision shouldn't come as a surprise to anyone who's followed the regulatory organization over the past few years. The watchdog group oversees print and broadcast advertising, and has the power to restrict campaigns that make false claims, promote illegal behavior, and expose children to overtly sexual imagery — among other things. 

Below, we review fourteen other fashion and beauty ads that were banned by the ASA: