maybelline

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The Buzz

Maybelline is Ruining Freja Beha Erichsen

Back in September we learned that high fashion favorite Freja Beha Erichsen had finally reached the pot of gold at the end of the modeling career rainbow* — a beauty contract with a major cosmetics company. The Danish model joined peers Charlotte Free, Christy Turlington, Erin Wasson, Shu Pei, and more as one of Maybelline's […]

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The Buzz

Maybelline Canada’s Grace Lee on Toronto Fashion Week Faces

Now that Toronto's World MasterCard Fashion Week Spring 2013 is over, I'm sure many of you are wondering how to recreate all those flawless runway faces at home. While hanging out backstage and trying to keep out of harm's way, I caught up with Maybelline New York Canada's lead makeup artist, Grace Lee, tasked with creating the freshest looks […]

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The Buzz

Watch Charlotte Free’s Maybelline Ad [VIDEO]

Last month we watched P'trique from "Sh*t Fashion Girls Say" spill the beans about Charlotte Free's new contract with Maybelline. The clip was a pitch-perfect example of how advertisers can create effective campaigns for new media, but it was still, all-in-all, just a supplement to a forthcoming TV spot. Free's Maybelline commercial popped up online […]

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Julia Roberts and Christy Turlington Banned Ads
The Buzz

Julia Roberts and Christy Turlington Beauty Ads Banned in the UK

Two ads starring Julia Roberts and Christy Turlington, respectively, from the L'Oreal Group have been banned in the UK after complaints that the images were too heavily Photoshopped. Apart from concern that the overly-airbrushed ads were "misleading" about the effectiveness of the promoted products, British politician, Jo Swinson, condemned the ads for fostering a "false […]

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