These Boots-own brands are hardly a secret but it takes a while to find those golden gem products. For example, 17's Lasting Fix Lipstick is one of my absolute favorite high street formulas. It lasts all day, isn't thick or sticky, and offers great colour payoff. No 7 also offers access to luxury quality products, such as lipsticks from Poppy King, at very affordable prices.
No 7 Poppy King Lipstick, £12
17 Lasting Fix Lipstick, £4.29