How to Pull Off Black Lipstick — Without Looking Goth

There’s nothing like a bold statement lip to create a gorgeously impactful beauty look. You might be more than comfortable sporting bright shades of red, tangerine and maroon — but black lipstick? We understand why you might hesitate to experiment with a lip color that’s usually reserved for Halloween, but we’re here to tell you there’s absolutely no reason to be afraid of the dark…lipstick trend.

Black lipstick is actually pretty versatile, universally flattering and lends every woman who wears it an air of cooler-than-thou style cred. However, there are a few things to keep in mind before swiping on a bewitching black lipstick. We’ve rounded up a few tips — and dark lip inspiration photos — to help you embrace your inner beauty badass.