Zara’s been in our good graces ever since casting Steven Meisel as campaign photographer. Of course, the partnership has been nothing short of spectacular. Now Meisel steps behind the lens to capture Zara Beauty’s inaugural campaign. So does Craig McDean, Mario Sorrenti, Oliver Hadlee Pearch, David Sims, Marilyn Minter, Nadine Ijewere, Fabien Baron along with Zoë Ghertner. The ads feature a diverse cast of models, including Sacha Quenby, Paloma Elsesser, Sora Choi along with Maty Fall.
Our forum members certainly love the outcome. “I’m completely obsessed. Every single luxury brand of the world should be ashamed and humiliated by Zara,” said an obviously thrilled helmutnotdead.
“You know the world has changed when Zara has a better cast of photographers (for a beauty campaign no less) than any issue of American Vogue within the past two years,” declared YohjiAddict.
“If this was all in a magazine I would be buying it,” raved bluestar.
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“Sublime everything, so chic, so diverse, so sultry, absolutely stunning,” proclaimed dontbeadrag.
TaylorBinque is clearly a fan: “I absolutely love this. The level of creativity and the execution are excellent.”
“So impressive! I feel like I’m enjoying myself while flipping through a Vogue beauty issue circa 2010…” added thiago:).
“Zara has outshined every single beauty brand out there with these series alone,” shared an absolutely pleased amby.
Check out the entire campaign here.