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Lea Seydoux Wears Prada Jewels for the Resort 2012 Campaign

Today Prada released a behind-the-scenes promo video of their Resort 2012 print campaign starring Lea Seydoux. Man, this industry is really something: the bulk of our news comes out of advertising campaigns, and this video is no different. The moody short clip might be lovely, but it turns out that isn't even the point. The Resort 2012 collection ends up being a sidebar, because the most prominent pieces in the video are items from Prada's new jewelry line, which we didn't even know about before yesterday. Here's your first look of all the sparkly gems you'll probably only dream about, but never own.

Seriously, enjoy!

[via Fashin]