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How Anna Wintour Got Wrangled Into ‘Bark for Barack’

Barack and BoAnna Wintour's support for Barack Obama's reelection campaign seemingly knows no bounds: yes, we've seen the Vogue editor organizing funraisers, filming video clips, and spearheading the "Runway to Win" fundraising initiative. Sure this seems like fairly standard business for a high-profile campaign surrogate, and it's also completely in line with Wintour's less political activities: organizing events, calling in favors from designers, generally just being a mover and a shaker.

But the be-bobbed fashion ringleader has taken on a different breed of project to help Obama raise money in pursuit of our votes: she's sweet-talking designers to create some very high-fashion merch for the "Bark for Barack" coalition.

Wintour discussed her involvement at last night's "Runway to Win" event in Chicago:

I just want to tell you a little story, something that happened to me earlier this year. I was down in Washington for a meeting, and then I got a call … asking if I would meet with Ambassador Matthew Barzun, who is the national finance chair for the campaign. And I had never met the ambassador before, so I thought, Oh, I'm sure he wants to talk to me about what folks say up in New York about the campaign or hear what I'm doing in terms of fund-raising or my views on Europe.

And I did all my homework, and I went to our lunch with a big file, and he sat down and he said, "I want to talk to you about pets. Pets for Obama." He said, "I've been so impressed with everything that the design community has done for the campaign, that I really think that they should now design a collection for pets." So I then went back to New York and persuaded Marc Jacobs to do Bark for Obama [she held up a plush toy dog wearing an Obama sweater as the crowd cheered] and Thakoon to do a fantastic leash and collar. So, if you haven't purchased one tonight, please do. That was my first meeting with the ambassador.

Poor Anna. Not only is she not being taken seriously as a political force, but even with all her industry connections she's been reduced to…being a spokesperson for overpriced doggie suits. I'm not sure what kind of profits the Obama campaign expects to see from the Thakoon leash-and-collar set, but this seems to be a rather undignified project for everyone involved. Here's to wishing they would stick to totes.

Official White House Photo by Pete Souza

[via The Cut]