Alexander Wang‘s latest for Balenciaga includes a brand new fragrance, B. Balenciaga, which is set to hit shelves in mid-October. The brand currently offers two fragrances, and for this third one, Wang looked to the archives to help build the new scent.
The fragrance is housed in a crackle-glass six-sided bottle, a nod to the flooring in Balenciaga’s old salon at 10 Avenue George V in Paris. Spray it on, and you’ll experience top notes of violet green leaves accord, lily of the valley bell (inspired by the bridal bouquet of Wang’s friend Vanessa Traina Snow) and green edamame accord.
The campaign, lensed by Steven Klein, features a black-and-white topless shot of model Anna Ewers wearing nary but a few bracelets and a delicate veil. You’ll be able to find the fragrance at Neiman Marcus and Nordstrom, as well as at select Sephora stores once it drops.
[via WWD]
