Today, Rag & Bone unveiled its campaign for Fall 2014 and Winona Ryder was selected to front this season. "To us, [she] is a bona-fide icon," said managing partner Marcus Wainwright. Glen Luchford shot the actress in Coney Island taking a stroll under the subway.
Beautiful yet leisurely is the look we assume she was going for, but let's be real, that's hard to do when you're walking under a subway track. It can get a little sketchy in those areas, even on a main street. We think Winona is serving up more of a scared-shady-suspicious-disgusted vibe…and we love it. It really doesn't get more New York than that. Things can get a little weird, scary and stinky in the city, and Winona's face is totally capturing that moment. The actress represents every New Yorker in these ads — ambiguous expression and all.
Here's a sampling of what we imagine she's thinking: