Kim Kardashian‘s Hollywood app game made over $74 million last year and the app continues to grow and do well. The success of the game has landed the reality star on the cover of Adweek this week, which delves into how she got involved in the project and the secret to the game’s popularity. The magazine also talks about Kim’s high-profile social media presence (27.2 million Instagram and 29.5 million Twitter followers), namely her selfies, which are the focus of a book she is releasing this year.
Say whatever you want about Kim Kardashian, but you can’t say she isn’t self-aware. The reality star has poked fun at her social media antics in a T-Mobile commercial, but she says she realizes how silly she looks when she’s constantly taking pictures. “For me, what’s so funny is I love taking pictures and posting them on social media for memories. I genuinely love the glam of life and hair and makeup and all of that, so I love just sharing my life with people—that’s who I’ve been,” she said. “I live my life on a reality show. But sometimes people take it very seriously, or they think it’s ridiculous. I’m kind of letting them know, yes, it is ridiculous, but it’s all fun.”
Well, as long as she’s having fun…