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Kylie Jenner Wants to Trademark Her Name, Bruce Jenner Fires Kris as Manager

Kylie Jenner trademark

Image: @kyliejenner

Kylie Jenner is on a crusade to help protect the good name of the most important Kylie in the world – herself. According to TMZ, the 17-year-old filed to trademark her first name for “entertainment in the nature of providing information by means of a global computer network in the fields of entertainment, fashion and pop culture.” 

Jenner’s star is rising and it makes sense that she, as part of this entertainment-focused family would want to protect her name. TMZ also notes that her older sister Kendall is filing for similar rights. Kylie Jenner, as many have pointed out, isn’t the only famous Kylie. Aussie pop singer Kylie Minogue has been making music since Jenner’s eyes were at her knees, so we’re not sure if she would have to change her name – or cease to use it – should Jenner’s application go through. 

Kylie Jenner isn’t the only celebrity to try and trademark her name. Jay Z and Beyoncé attempted to trademark the name of their daughter, Blue Ivy but their application was denied. Blue Ivy isn’t a common name and since Kylie isn’t necessarily the most unique name out there, we wonder if Jenner’s fate will be the same as Jay and Bey’s. But if the courts reject her trademark request, she’ll at least she will in good company with other famous trademark rejectees.

Meanwhile. Kylie’s dad Bruce, who just came out as transgender, is going through some changes of his own – and we’re not talking about the changes related to his life as a woman.  Bruce is the star of an upcoming E! docu-series which will focus on his life as a transwoman, but Kris Jenner, his manager and ex-wife will reportedly have little to do with it. Word is that Bruce has fired Kris as his manager for the new show. 

A source says Kris’ take control attitude is part of the reason why Jenner is looking to handle this new chapter in his life without her interference. “Kris is as you see on the show — bossy, nosy and controlling,” the source said. “She didn’t want to relinquish control because it makes it harder for her to sort out fees for Keeping Up With The Kardashians.”

Sounds like Kris will just have to deal with the inconvenience now.

[via TMZ, Mirror]