Boohoo Launches Spring 2015 at Private Sydney Gig

Social influencers, models and reality stars joined online retailer boohoo.com.au at the launch of its Spring 2015 campaign #WeAreAus in style last night, August 13, for a private event at Sydney’s Standard Bowl.

Photo: Life Without Andy

Champagne and sugar-filled cronuts were flowing, a performance by ARIA-nominated artist Emma Louise captivated the audience, and racks of new-season Boohoo gave the guests something to add to their wish lists come the warmer months.

Minimal was definitely the undecided dress code for the night, proven with our favourite looks from the event below.

Photo: Life Without Andy

Australia’s Next Top Model Cycle 9 contestant Izi Simundic showed everyone that less is more in her minimal black-on-black outfit. A plunging mini with midriff cut-out detailing, simple two-strap heels and a luxe envelope clutch created her look.

Photo: Life Without Andy

Big Brother‘s Lisa Clark also went for an all-black get-up, but kept things interesting with a patterned-lace overlay and a striking red lip.

Photo: Life Without Andy

Someone who is very rarely seen in all black would be Aisha Jade McKinnon, who opted for whites and neutrals for the night. Class and elegance is definitely her strong point.

 

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