Fashion News

Holiday Dreaming with Speedo’s Summer 2014 Range

Speedo Summer 2014

Photo: Eugene Tan/ Speedo

While Speedo has a good rep for making practical swimwear fit for an athlete, the brand excels on the fashion side of things with its Summer 2014 range. Perfect for the ultimate beach babe who wants to feel both sexy and secure when frolicking in the waves, Speedo’s new collection combines tropical prints with flattering, well-fitting silhouettes.

One woman who knows a thing or two about looking and feeling good in a bikini is model, TV presenter and Speedo ambassador, Rachael Finch. “When summer arrives I want to feel beautiful, sexy and confident when I put on a swimsuit, and this collection does that for me,” she said in a news release. “There are some gorgeous new prints which are really fun to wear, and the fabrics are better than ever.”

She would know, having modelled the range of swimsuit separates and one-pieces among the Byron Bay sunsets for photographer Jez Smith. Think monotone palm trees, wave-like ombre blues, colourful florals and eye-catching colour combinations with strategic detailing like ruching, metal trims and knots.

It is all quite versatile and easy to wear too, with shoulder straps and side ties adjustable and detachable to ensure a favourable fit for every shape. If you want swimwear that feels just as good on your body as the ocean does on your skin, Speedo’s Summer 2014 styles are starting to drop this month in Speedo stores and independent retailers. Check out the styles below for a little holiday-abroad inspo.