Pringle spent some time in the news this year when the fashion world played another game of designer musical chairs. Former creative director Clare Waight Keller left shortly before being announced as the new designer for Chloe and the Scottish heritage brand brought in former Balenciaga designer Alistair Carr as creative director. What was most alarming with the choice is that Carr, who is just 36 years old, has never worked with knitwear, a longtime staple of the brand. There were mentions of a modern, more graphic turn for the brand and we definitely saw that in execution. Geometric prints and shapes were seen alongside the label’s signature knits, with layered and draped dresses followed by structured shifts and outerwear.
In spite of the label’s fresh new director, the archives served as inspiration for the collection. Familiar Pringle shapes were reinterpreted and invigorated by a youthful and energetic eye. Echoes of Carr’s past were throughout with more modern, angular design elements interspersed with traditional shapes but as a first effort this is sure to be well received. The label also debuted their footwear collaboration with Chrissie Morris, which marks the first time the brand has ever ventured into the shoe market. As this is just the start of Carr’s tenure at the brand, we should stay tuned for exciting things to come.