As Oscar Wilde’s Lady Bracknell might have said (had she not been preoccupied with other things at the time), "To encounter one movie/high-end jewelry collaboration may be regarded as a misfortune; to encounter two is to identify an irritating new form of marketing." When Pamela Love created a series of jewelry tie-ins for Spike Jonze’s adaptation of "Where the Wild Things Are” it seemed like a fun idea. The accompanying line of faux fur clothing from Opening Ceremony also seemed amusing, though it was probably questionable how many people wanted to spend $500 to pay homage to a hairy storybook monster.
Any hopes that this may have been a one-off, hipster-related, trend have been dashed to the ground by the news of a similar coupling. This time British designer Tom Binns has been ‘inspired by’ Tim Burton’s version of Alice in Wonderland. The news, quite frankly, fills me with dread.
After all, this kind of thing is all well and good when you’re ten…the "jewelry" is made of plastic…so you’re contemplating blowing your pocket money on a soon-to-be-broken-or-lost impulse purchase. It’s a whole different kettle of fish when you’re an adult, and considering spending $1,500 on a necklace decorated with broken teacups (no news on whether a snoring dormouse is lurking nearby).