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New York Fashion Week Kicks Off This Week

This season New York Fashion Week will take place February 10 to 15 live at Spring Studios and virtually at NYFW.com. Rodarte will be kicking off the shows.

While NYFW remains mostly an industry event, experience provider On Location is allowing those not in the fashion space to buy tickets to a number of buzzy shows including Altuzarra, Badgley Mischka, Christian Cowan, Sergio Hudson, Bibhu Mohapatra, Puppets and Puppets and The Blonds.

Also for the general public, Afterpay has created all-access experiences as part of what they are calling “RunwayX by Afterpay.” Located at Spring Studios it’s focused on spotlighting “emerging creatives who represent the future of fashion.” Beginning February 11th, RunwayX by Afterpay will have two runway shows daily with Aknvas, BruceGlen, Colin LoCascio, KGL, Melke, Private Policy, Sukeina and Tia Adeola.

That’s not all. Afterpay has been planning “The Afterpay Xperience,” which is open to the general public as well. It’s slated to be an immersive experience with live runway show viewing parties, photo moments and a customization station using deadstock materials. Anyone is invited to register for free tickets at NYFW.com/Afterpay.

As for IMG, the official organizer and operator of NYFW, they are working to debut two new social series for Black History Month. The first, “Spotlight Series — Black Impact” will, according to WWD, “highlight designers, models, photographers, stylists, executives and industry leaders who have left their mark on the industry,” while the second, “Where It Came From,” will be “an educational series with history lessons on trends, including Logomania, Luxury Sneakers, and the Portrait Neckline, and their origins in the Black community.” You can catch both on Instagram: the Spotlight series will be on @fashionweek and “Where It Came From,” will be on @nyfw.

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