Forum Street Style: Ivelina’s Edgy Minimalist Ensembles

Meet Ivelina, the latest forum member to occupy our forum street style spotlight. You may recognize her distinct look from street style posts in the past, but here are some things you probably don’t know about frickys, as she’s known in the forums. Hailing from Bulgaria, this PR Manager for an industrial manufacturing company has a popular blog,, which she started over four years ago. She updates the blog frequently with posts about her unique daily outfits, latest shopping finds, and travel experiences. Here’s a taste of some of her recent looks.

How would you describe your personal style? It's mainly edgy minimalism but I am also heavily influenced by emotions so there are some unexpected twists now and then.

Whose style are you most inspired by? Scandinavians are my source of ideas and I am loving streetstyle blogs.

What’s the one item you can’t live without? GHD straightening iron. You could say that my hairstyle is the first accessory I "put on” every morning. 

What’s your best purchase ever? An iconic black Givenchy Nightingale bag. It was my first designer item ever; I will never forget the smell of fresh leather coming out of the box. I think the feeling is the same as with first love – you are never sure if and when it will hit you!

Where are your favorite places to shop? Best place to shop the high street is undoubtedly London — Zara, H&M, COS, Acne, Topshop. 

Also, I am a huge online shopping addict to the extent that when I have my eye on something, I manage to get it delivered to my door at the best possible price. For European designers, I love Net-a-Porter, myTheresa, and The Outnet – great customer service and really fast delivery; for U.S. designers I go to Saks – selection is amazing. 

For leather pieces, I go through vintage stores and eBay as the prices are usually ridiculously low and I have a tailor that can alter almost anything.

What’s on your Holy Grail wardrobe wish list? Givenchy Shark Tooth WedgesAlexander Wang Pelican SatchelLow Luv x Erin Wasson Faceless WatchMiansai Brass Cuff, and Burberry Prorsum Owl Top