Shop Style

Shopping for Summer? The Neoprene Trend is Back and Better Than Ever



Fact: neoprene is made for water. The soft, spongey, flexible and lightweight fabric typically used for making wetsuits surfaced this season on the runway in a variety of boasted electric brights and body-conscious cuts. 

Coasting off the surf that had already been set in motion by Proenza Schouler and Michael Kors two years prior, the scuba chic trend is still going strong.

For 2014, Tommy Hilfiger, DKNY, Kenzo and Fay explored surf culture again, elevating neoprene and re-contextualizing beachy prints beyond board shorts and bikinis to arrive at active sport dressing in high-tech materials and neon shades. Sure, we'd love to cruise the stellar currents à la Kelly Slater every day, but if hopping on a board and hitting the waves is less your speed, sporting wetsuit wares is a beachy keen way to set your style straight for summer.

Before diving in head first, it should be noted that the surf theme is as much about sensibility as a literal look. Looking the part, landlubber style, requires throwing it all together for a look that's sure to make a splash!

Take a peek at these swell styles and get ready to take them into the office or out to any festivity — or really, anywhere the tide takes you.