Emily Schuman created the uber popular Cupcakes and Cashmere in March 2008 as a way to document the things she loved. More than a blog, it is a mantra and aesthetic that celebrates the little pleasures in life. The site encourages and inspires readers through fashion, food, beauty and interior design. In 2015, Emily released her second book Cupcakes and Cashmere at Home and debuted the Cupcakes and Cashmere clothing line. She lives in Los Angeles with her husband, daughter and three cats.